Chongqing Mosebetsi wa Sehlooho: Phoustara, Mokotla by Yueyang Mao

Chongqing Mosebetsi wa Sehlooho: Phoustara, Mokotla by Yueyang Mao is a highly esteemed winner of the very prestigious 2022 Moputso oa Tšepe oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.

TšepeKerafikhe· 2022

Chongqing Mosebetsi wa Sehlooho: Phoustara, Mokotla

by Yueyang Mao

Client: Yueyang Mao

Moputso oa Tšepe oa A' Design Award Winner in Kerafikhe Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Chongqing Mosebetsi wa Sehlooho: Phoustara, Mokotla

Mongolo wa Buka: Chongqing ke letoto la diphoustara mabapi le toropo ya Chongqing, Chaena. Moralo ona o kopanya meaho e tummeng le dijo tsa hot pot. Lehaha la Hongya, Chongqing Grand Theatre le Yangtze River Ropeway di kopantswe le metheo ya hot pot. Panda e bontshwa e hlapa ka har'a hot pot, e tshwere dihlahla tsa bamboo le meroto e tala, e leng se eketsang boemo bo bobebe le bo qabolang. Diphoustara tsena di hlahiswa ka mokgwa wa ho hatisa ka inkjet holim'a pampiri e kwahetsweng. Moralo ona o reretswe diporong tsa difofane le diteishene tsa terene e potlakileng, moo baeti ba ka fumanang mehopolo ya mafelo ao ba yang ho ona. Mefuta e tshwanang e ka boela ya hatiswa holim'a mekotla ya pampiri.

The Recognition

About the Moputso oa Tšepe oa A' Design Award

Chongqing Mosebetsi wa Sehlooho: Phoustara, Mokotla ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Chongqing Mosebetsi wa Sehlooho: Phoustara, Mokotla e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Chongqing Mosebetsi wa Sehlooho: Phoustara, Mokotla e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In this poster, various famous buildings in Chongqing, China are combined with hot pot bases, such as "Hongya Cave", "Chongqing Grand Theater" and "Yangtze River Ropeway". Fusion of architecture and cuisine. Pass more information.
Dimensions & Packaging: Poster:5400mmx3900mm，Use 100G coated paper or matt coated paper
Bag:Length 180* height 150* width 55(mm),use leather surface + flared lining + nylon lanyard
Tags: Posters, China, Chongqing, Hotpot, Hongya Cave, Food Posters, City Posters
Production Technology: Inkjet printing
Putting up printed posters or placing them on a big screen, I think they can also be printed as patterns on daily necessities such as paper bags and socks.
Design Challenge: I used the scene of eating hot pot to combine with the panda soaking in the hot spring, interacting with the panda with the hot pot ingredients, such as "eating bamboo shoots" and "holding floating meatballs and green onions", and the design changed the proportion of the panda itself, adding a touch of humor.
Research: For the poster introduction of the city, most of them use landscape collage, too straightforward and uncreative, and the local characteristic food, animals, and plants will collide with each other to create different inspirations, and increase the amount of information conveyed by the poster
Inspiration: In Chongqing, the leader of the food industry is Chongqing hot pot, and the top 30 food rankings in Chongqing can all be hot pot restaurants. The oil, incense and hemp at the bottom of the hot pot make Chongqing diners salivate. In this set of posters, I took a homogeneous approach, combining hot pot bases with local landmarks in Chongqing.
Project Duration: The design was not implemented，The poster is suitable for introducing scenes from cities such as airports and high speed rail stations, providing destination options for travelers on the go.
Operation Flow: The poster is suitable for introducing scenes from cities such as airports and high speed rail stations, providing destination options for travelers on the go.
Team Members: Yueyang Mao
Image Credits: Image #1:Renderer, Yueyang Mao, 2021.
Image #2:Renderer, Yueyang Mao, 2021.
Image #3:Renderer, Yueyang Mao, 2021.
Image #4:Renderer, Yueyang Mao, 2021.