Colourform Setshwantsho sa Pontsho by Smart Design Expo - Marzena Michalska

Colourform Setshwantsho sa Pontsho by Smart Design Expo - Marzena Michalska is a highly esteemed winner of the very prestigious 2022 Moputso oa Silevera oa A' Design Award in Moralo wa Sebaka sa Ka Hare le Dipontsho Competition Category.

SileveraKa Hare· 2022

Colourform Setshwantsho sa Pontsho

by Smart Design Expo - Marzena Michalska

Client: Marmite

Moputso oa Silevera oa A' Design Award Winner in Ka Hare Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Colourform Setshwantsho sa Pontsho

Colourform ke setshwantsho sa pontsho se etselitsoeng ho hlahisa libaki tsa ho hlapela, litreye tsa shawara le libesene tsa ho hlapa difahleho phutheho ea khoebo. Moralo o supa mineral composite, e leng thepa e entsoeng ka dolomite le resin e tenyetsehang. Diblokoana tse phahameng tsa geometri di hopotsa majoe le dintho tsa dolomite, tse thehiloeng tlas'a khatello le mocheso o phahameng. Mmala o hlalosa libaka tse arohaneng, kahoo lithlaku tse peli di bontshoa hammoho athe di ntse di ikhethile. Dihlahisoa di beoa ka lipokello ho etsa hore mefuta e utloisisehe habonolo. Khaontara ea bar le libaka tsa tshebeletso di beoa karolong e khutsitseng ea setshwantsho.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Colourform Setshwantsho sa Pontsho ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Colourform Setshwantsho sa Pontsho e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Colourform Setshwantsho sa Pontsho ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The idea of the stand refers to the Mineral Composite technology - the material from which our client's products are made of.
Mineral Composite is a combination of dolomite and flexible resin.
The Dolomites were formed about 250 million years ago as a result of the volcanic activity. Then, under the pressure and high temperature, the limestone layers turned into dolomite.
We focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product just right in front of our eyes. It’s amazing to see the power of nature.
Dimensions & Packaging: 50000 mm x 50000 mm x 5500 mm
Tags: color, form, geometry, nature, functionality, detail
Production Technology: We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made. When designing, we were guided by the principle - to create a beautiful and functional stand.
The stand was embedded in the latest trends - geometric forms. Tracking and following what is currently fashionable, and even more, predicting trends is very important for our client. Marmite and Acquabella have always offered us the latest design of their products and this is how we present them at trade fairs. The geometry of shapes introduces us to a dreamlike, futuristic world. This procedure is to distract us from reality and allow us to focus on the presented product.
Design Challenge: The stand idea had one important condition - to bind and distinguish two brands at the same time - Marmite and Acquabella.
Bind because they are presented together, belong to one capital group: The Engineered Stone Group. Distinguish - because we still show two different brands, which so far have presented in a completely different way and each of them wanted to keep at least part of their image.
Research: We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made.
Inspiration: Architecture - Minimalist architecture, sculpture, gallery, monolith
Geometric forms, playing with colors to create different zones at the stand
Project Duration: KBIS 2022, Orlando, USA
8-10.02.2022
Operation Flow: All functions at the stand have been planned so that using them is functional and pleasant. Products on both parts of the stand are presented in groups / collections, which makes it easier to get to know the offer. Common area - the bar counter and facilities are located in a somewhat secluded part so that they do not attract the first attention of visitors, but at the same time in a place where both brands have easy access.
Team Members: Marzena Michalska
Lukasz Jerzmanowski
Agnieszka Skora
Image Credits: Smart Design Expo