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Colmo Ai Home Kahare ea Showroom ea Lisebelisoa tsa Lapeng by Re and Der Design Plc

Colmo Ai Home Kahare ea Showroom ea Lisebelisoa tsa Lapeng by Re and Der Design Plc is a highly esteemed winner of the very prestigious 2023 Moputso oa Silevera oa A' Design Award in Moralo wa Sebaka sa Ka Hare le Dipontsho Competition Category.


SileveraKa Hare· 2023

Colmo Ai Home Kahare ea Showroom ea Lisebelisoa tsa Lapeng

by Re and Der Design Plc

Client: Shanghai COLMO home appliances Co., Ltd

Moputso oa Silevera oa A' Design Award Winner in Ka Hare Category

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Verified Award Winner

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Colors

The Design

About Colmo Ai Home Kahare ea Showroom ea Lisebelisoa tsa Lapeng

Colmo Ai Home ke kahare ea setsi sa boiphihlelo ba lisebelisoa tsa lapeng se koahelang limithara tse lekanang tse 225. Moralo o hlahisa lisebelisoa tse bohlale ka har'a sebaka sa bophelo ba sejoale-joale. Mebala e fokolitsoeng le setaele se bonolo li latela mohopolo oa New Bauhaus. Lejoe la marble, tšepe le khalase li kopantsoe ho ruisa sebaka le ho eketsa mekhahlelo ea pono le ea ho ama. Letšoao la khutlo-tharo le nkiloeng lebitsong la brand le bopa moralo 'me le tataisa phallo ea batho. Libopeho tse kenang ka hare le tse tsoang ka ntle li arola libaka ha ho ntse ho bolokoa tsoelo-pele ea pono. Sisteme ea taolo e bohareng e hokahanya lisebelisoa ho ba boemo bo le bong ba lelapa le bohlale.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Colmo Ai Home Kahare ea Showroom ea Lisebelisoa tsa Lapeng ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Colmo Ai Home Kahare ea Showroom ea Lisebelisoa tsa Lapeng e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Colmo Ai Home Kahare ea Showroom ea Lisebelisoa tsa Lapeng ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
As the first whole house intelligent family scenario experience center worldwide, this project, based on the brand positioning, story and design concept, achieves the perfect integration of AI household appliances and modern home space from minimalist colors, multiple materials, visual elements and other aspects, and builds a super scenario which intelligently links the whole home, providing elite customers with a solution to full scene smart life.
Dimensions & Packaging
Covering an area of 225 square meters
Tags
Super scenario, Interaction between human and scenario, Whole house Intelligence, Smart life, Immersive experience
Production Technology
Based on the concept of the New Bauhaus, this project is designed with a simple style and integrates wisdom into living.
The comparison and combination of different materials including marble, metal and glass enrich the space, which also leads to a more layered visual and tactile experience.
Considering productfeatures and spatial layout, the project utilizes concave and convex, dislocation, etc. to subtly separate the space when keeping spatial and visual continuity.
Design Challenge
As the first whole house intelligent family scenario experience center worldwide, this project sheds the independent combination pattern of traditional household appliance experience commercial space, and adopts the distributed wire drive technology to construct an integrated ideal life scenario intelligently linking appliances of the same brand, realizing a themed scenario, emotional interaction and intelligent whole house to bring users at home a practical intelligent interactive experience.
Research
COLMO, a high end brand of AI technology, is developed by Midea Group, one of Fortune Global 500, for strategictransformation. Focusing on high end consumers that have a view of globalization as well as a good taste,pay attention to comfortable, convenient life and enjoy intelligent technology, the brand integrates core AI technology into high end household appliances and unleashes rationality with simple design, leading the new blending of life scenario of modern elites and life aesthetics.
Inspiration
Inspired by Mont Blanc, the tallest mountain of the Alps and the birthplace of COLMO, the project follows the brand positioning featuring high end and intelligence to meet the needs of its target group.
The whole house intelligent high end family scenario constructed by the full range of products of the same brand brings users an interactive one step consumption experience, so as to offer them macro, comprehensive consumption options.
Project Duration
This project was designed and developed in Hangzhou in December, 2020. It was launched and displayed in the headquarters of COLMO, Guangzhou, in May, 2021.
Operation Flow
This project extracts the triangle symbol M from COLMO and applies it to the spatial layout, which forms an extended visual effect to spur customers to explore the space and optimizes the traffic flow to enriches user experience.
The central air-conditioning control system that links other appliances of the same brand, together with the construction of a themed whole house intelligent scenario, provides an intelligent and convenient interactive experience for users.

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