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We Belong Here Boitsebiso Ba Khoebo by Jiyun Kim

We Belong Here Boitsebiso Ba Khoebo by Jiyun Kim is a highly esteemed winner of the very prestigious 2023 Moputso oa Silevera oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.


SileveraKerafikhe· 2023

We Belong Here Boitsebiso Ba Khoebo

by Jiyun Kim

Moputso oa Silevera oa A' Design Award Winner in Kerafikhe Category

Colors

The Design

About We Belong Here Boitsebiso Ba Khoebo

We Belong Mona ke mohopolo o sebetsang oa ho hlahisa lebitso la Otis Design Week e khothaletsang tšebelisano-'moho le litso tse fapaneng. Ka litlhōrō tse hlophisitsoeng, liithuti li ka hlalosa boitsebiso ba tsona, li khothalletsa puisano, le ho haha ​​​​sechaba se fetang litšitiso tsa puo le setso. Sesebelisoa sena se khothalletsa ho kenyeletsa le ho lekana, ho etsa hore e be tlatsetso ea bohlokoa lenaneong lefe kapa lefe la thuto.

The Recognition

About the Moputso oa Silevera oa A' Design Award

We Belong Here Boitsebiso Ba Khoebo ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. We Belong Here Boitsebiso Ba Khoebo e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. We Belong Here Boitsebiso Ba Khoebo ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Understanding diverse cultures and perspectives is key to promoting equality and fostering a better world for all. We Belong Here is an ice-breaking tool for use in educational programs to promote cross-cultural understanding, communication, and collaboration. It allows students to create their own tops expressing their identity and engage in friendly communication. The kit fosters the benefits of play as a tool for transcending language and cultural barriers, promoting equality in our global community.
Dimensions & Packaging
Top-making kit : 11inch x 17inch
Poster : 24inch x 36inch
Tags
Branding, Education, Inclusive, Identity, Diversity
Design Challenge
Designing a symbol that is free from cultural bias and prejudices can be a challenging task. To achieve objectivity, it is essential to create a design that does not generate any cultural conflicts or convey any particular cultural meaning. One effective strategy is to use a neutral color scheme that is universally recognized and accepted, such as the Olympic color scheme.
Inspiration
Across many different cultures, spinning tops have been developed as a form of entertainment and leisure activity. The act of spinning a top can be a unifying experience that transcends language and cultural barriers, bringing people together in a fun and engaging way.To this end, I have developed a top-making kit that can be used as a tool in educational programs, particularly as an ice-breaking activity at the start of a semester. The kit enables students to create their own tops and engage in friendly competition with their classmates.
Project Duration
The project commenced on August 22nd, 2021, at Otis College of Art and Design and concluded on August 29th, 2021. The project was showcased during Otis Design Week on August 29th, 2021.
Operation Flow
The project was a part of Otis Design Week before the semester began. Students created their own tops with a provided kit and used them for a group activity to connect creatively with their peers. Posters featuring the tops' movement formed the letters "We," effectively capturing the playful and collaborative nature of the project while conveying a message of unity. The project fostered collaboration and connectedness within the Otis College of Art and Design community, setting a positive tone for the academic year.

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