Saia 100 Year Museum Truck Pontšho e Tsamayang by Bridgenext

Tšepe Papatso · 2024

Saia 100 Year Museum Truck Pontšho e Tsamayang

by Bridgenext

Moputso oa Tšepe oa A' Design Award 2024 in Papatso
CLIENT: Bridgenext
Estimated Number of Design Views: 50,382
Verification code 0B2D516578 · Verify this award

View at A' Design Award Press Release

Colors

About Saia 100 Year Museum Truck Pontšho e Tsamayang

Lori ya Musiamo wa Dilemo tse 100 tsa Saia e bontsha nalane ya lekholo la Saia LTL Freight, hammoho le dilo tsa nalane tse amehang tsa thomello le simulator ya ho khanna lori. Musiamo wa Lori o Fudusehang o kenya baeti ka hare ho pale ya katleho ya Maamerika. Ho tloha ho rekisa dihlahiswa tsa temo ho ya ho ba leqheku la thomello, mohato o mong le o mong, ho tloha Kgatelelong e Kgolo ya Moruo ho ya ho Molao wa Baapehi ba Dikoloi ka 1980, o bontsha dinako tsa bohlokwa nalaneng ya Maamerika. Mohopolo ona o kopantswe ka botlalo le indasteri ya dikoloi United States, o hula kgothaletso le tshebedisano-mmogo ho tswa sebakeng sa yona se matla le mekhoa e ntseng e fetoha.

About the Moputso oa Tšepe oa A' Design Award

Saia 100 Year Museum Truck Pontšho e Tsamayang ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Saia 100 Year Museum Truck Pontšho e Tsamayang e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Saia 100 Year Museum Truck Pontšho e Tsamayang e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Press Kit

Unique Properties: "Embark on a Century Long Journey, A Masterpiece Unveiled in Motion." The museum showcases Saia's history, brand artifacts and memorabilia, and immersive trucking experiences. The timeline highlights Saia's alignment with its rich history. The simulator offers a gaming experience with a livestreamed perspective. The artifacts educate nationwide about Saia and the trucking industry. The truck museum travels the country, engaging people with Saia LTL Freight and the American trucking industry.
Dimensions & Packaging: Truck Weight Capacity - up to 44,000 lbs. Length x Width x Height (at door) - 53 x 99 x 110 inches Width x Height (inside) - 100 x 110 inches Type - Mobile Truck Museum
Tags: Museum, Logistic, Truck Museum, Mobile Museum, American Trucking History, Interactive Exhibition
Production Technology: Ceiling Panels - Pantone Cool Gray 10 U Color 818387. Heat and AC throughout interior of museum. Generator to power entire truck. Track lighting in ceiling. Gobo projector with Saia logo projected onto floor. Floors finished. 4 speakers in ceiling with Bluetooth capability. Ambient sound will be played through the experience. Decal floor vinyl. LED strip light on both sides of ceiling. Exit sign with emergency lights. Inventory with backup battery.
Design Challenge: With a century-long legacy, many historical facts and photos have been lost over time, leaving only a sparse collection remaining. To curate our exhibition, we delve into U.S. transportation history to recreate the context. Extensive fact-checking with experts is imperative. Collecting data from employee submissions is time-consuming, while aiming to enrich with interactive elements. Beginning with a reconstructed truck filled with crops, we transport visitors through a century of memories.
Research: Saia 100-year celebration began in late 2023 with mobile museums highlighting the past, present, and future. Analyzing Audience Over Indexes revealed Saia's strong alignment with Veterans and At Risk Youth. Supporting multiple charities bolsters corporate ethos. We transformed a Saia trailer into a mobile museum, engaging communities nationwide with interactive historic timelines. The mobile museum showcases Saia's history, offering Kid-focused, Saia's History, and Employee recognition exhibits.
Inspiration: The concept intricately intertwines with the automotive industry in the United States, drawing inspiration and synergy from its dynamic landscape and evolving trends. The museum immerses visitors in a classic American success story, tying back to Saia humble beginnings and contributing to its overall success and longevity. From selling produce to becoming a logistics giant, each milestone, from the Great Depression to the Motor Carrier Act in 1980, reflects pivotal moments in trucking history.
Project Duration: The truck's tour route includes key cities nationwide and active markets, totaling 34 stops and covering 11,087 miles per year.
Operation Flow: Saia truck models' evolution and a shadowboxed Saia uniform are featured. A 70-inch screen, resembling a billboard, plays Saia ads from the 60s to the present. The simulator, previewed by a CCTV screen, offers a gamer's perspective. Visitors interact with elements like a tethered vegetable, truck locks, and seatbelts. The child-friendly pegboard depicts "The Life of A Shipment," while interactive signs, doors, and metal trivia flaps engage visitors. Pallets with ratchet straps illustrate safety.
Image Credits: Bridgenext