High Mountains Flowing Water Boitsebiso ba Pono ba Pontsho by Baoquan Luo, Jiamin Feng and Zhiwei Lv

High Mountains Flowing Water Boitsebiso ba Pono ba Pontsho by Baoquan Luo, Jiamin Feng and Zhiwei Lv is a highly esteemed winner of the very prestigious 2025 Moputso oa Silevera oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.

SileveraKerafikhe· 2025

High Mountains Flowing Water Boitsebiso ba Pono ba Pontsho

by Baoquan Luo, Jiamin Feng and Zhiwei Lv

Client: LanceDesign(Guangzhou)Co.,LTD

Moputso oa Silevera oa A' Design Award Winner in Kerafikhe Category

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Colors

The Design

About High Mountains Flowing Water Boitsebiso ba Pono ba Pontsho

High Mountains Flowing Water ke poster le boitsebiso ba pono bo entsoeng bakeng sa pontsho ea bonono ba China le ba Italy. Moralo ona o kopanya likarolo tsa Bochabela le tsa Bophirima ho hlahisa phapanyetsano ea setso. Litlhaku tsa Sechaena tsa thaba le metsi li kopantsoe le litlhaku tsa Senyesemane ka motsamao o le mong o phallang oa mongolo oa calligraphy, 'me litlhaku M le W li etsa sebopeho se hopotsang tšiea ea Seroma. Mebala ea bofubelu, bosoeu le botala e supa folakha ea Italy. Sehlooho sa pontsho, letsatsi le sebaka li ngotsoe ka litlhaku tse kholoanyane hore li bonahale kapele. Mekotla ea tote, lifene le libeche tsa basebetsi li arolelana moralo o tšoanang oa pono.

The Recognition

About the Moputso oa Silevera oa A' Design Award

High Mountains Flowing Water Boitsebiso ba Pono ba Pontsho ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. High Mountains Flowing Water Boitsebiso ba Pono ba Pontsho e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. High Mountains Flowing Water Boitsebiso ba Pono ba Pontsho ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The carefully layered layout creates a sense of exploration and discovery, symbolizing the precious value of finding a kindred spirit amid the complexities of the world. By blending Eastern and Western artistic elements, the poster communicates the idea that art transcends borders, showcasing the dynamic cultural dialogue and synergy between Chinese and Italian artists.
Production Technology: This design is clean yet impactful, featuring a bold yet harmonious palette of red, white, and green. These colors not only evoke the Italian flag but also, through the dynamic interplay of red lines and green strokes, convey a sense of flowing vitality. The irregular layout enhances the poster’s dynamism, while the thoughtfully arranged elements create a fresh visual experience, underscoring the exhibition’s uniqueness and artistic appeal.
Design Challenge: This design’s layout may appear casual, yet it’s meticulously planned. Key details such as the exhibition title, date, and venue are highlighted with larger fonts and distinctive colors, ensuring quick viewer recognition. To further enhance audience engagement and user experience, peripheral items such as tote bags, fans, and staff badges adopt the same visual design as the poster, reinforcing a cohesive, unified look across all materials.
Inspiration: This poster draws its inspiration from the fusion of Chinese aesthetics with Italian art, aiming to convey a profound cultural exchange and mutual understanding between the two nations through visual language. The classic theme of mountains and flowing water meet their match is woven into the design, emphasizing the concepts of knowing and encountering.
Operation Flow: The poster design artfully merges Chinese and English typography, capturing the essence of East-West cultural fusion. A central, intertwined motif symbolizes the dialogue and interaction between diverse cultures. The main visual integrates the Chinese characters for "Mountain" and "Water" with the English letters, creating a unique typographic effect. The letters "M" and "W" form a Roman column-like structure while representing the initial "I." Calligraphic strokes seamlessly link the characters for "Mountain" and "Water" in a single, fluid motion, highlighting the essence of Eastern aesthetics. Green brushstrokes flow across the design, enhancing its vitality and fluidity and reinforcing the "High Mountain and Flowing Water" theme.
Team Members: Baoquan Luo, Jiamin Feng, Zhiwei Lv
Image Credits: LanceDesign(Guangzhou)Co.,LTD

Read the Press Release