Arch Avery Boitsebiso ba Lebitso la Khoebo by Dip Mad Creative Studio is a highly esteemed winner of the very prestigious 2026 Moputso oa Boronse oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.
BoronseKerafikhe· 2026
Arch Avery Boitsebiso ba Lebitso la Khoebo
Client: Arch Avery
Moputso oa Boronse oa A' Design Award Winner in Kerafikhe Category
Verified Award Winner
Verify Award Status for #173643The Design
About Arch Avery Boitsebiso ba Lebitso la Khoebo
Arch Avery ke boitsebiso ba lebitso la khoebo bo entsoeng bakeng sa khoebo ea lisebelisoa tsa tlhokomelo ea letlalo. Logo e kopanya mongolo o sebete le serif e sekametseng, 'me libopeho tsa litlhaku tse peli tsa A li entsoe hore li shebahale li le bohale joaloka lintlha tsa nale. 'Mala oa lamunu o sebelisoa e le 'mala oa mantlha ho bontša mokhoa o mafolofolo oa tlhokomelo ea letlalo. Boitsebiso bona bo sebelisoa lipakcheng tsa mabokose a pampiri ka mokhoa oa ho phahamisa le ho theolela litšoantšo (embossing le debossing). Setšoaro sa khutlo-tharo sa aluminium alloy le sona ke karolo ea moralo 'me se betliloe ka theknoloji ea CNC. Setšoaro sena se boloka sesebelisoa sa titanium sa ho tlosa li-blackhead se eme thwii ebile se sireletsa ntlha ea sona ea nale ea 0.2mm.
The Recognition
About the Moputso oa Boronse oa A' Design Award
Arch Avery Boitsebiso ba Lebitso la Khoebo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Arch Avery Boitsebiso ba Lebitso la Khoebo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Arch Avery Boitsebiso ba Lebitso la Khoebo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The brand identity for Arch Avery focuses on the precision and effectiveness of using the right skincare tool. The bold typography and slant serif blend allows the logo to adapt across a wide range of products while expressing the brand’s professional premium aesthetic. Orange enhances the brand’s enthusiasm in promoting proactive skincare. A metal stand is also designed to hold and protect the Blackhead Remover's extra fine needle tip with a unique curve that perfectly adapts to face contours.
- Dimensions & Packaging
- Paper Box Packaging: 62mm (D) x 203mm (L) x 55mm (H)
Techniques involved: Embossing / Debossing
Titanium Blackhead Needle: 9mm (D) x 3mm (H) x 115mm (L)
Exclusively crafted super fine tip, all in titanium
Aluminium Alloy Holder: 40mm (D) x 46mm (L) x 60mm (H)
Each carefully crafted with CNC technology, with Arch Avery's logo sculpted on the surface - Tags
- skincare, branding, typography, photography, identity, design, packaging
- Production Technology
- A triangular holder with a plastic liner is created to fully protect the 0.2mm needle tip of the Triple A Blackhead Remover. Each sculpted with CNC technology, the aluminium alloy holder is weighty enough to uphold the titanium crafted Triple A vertically from humid environments.
- Design Challenge
- Similar products are available at cheaper prices with variable qualities. The client and the Dip Mad team had gone through countless discussions about how to make the product stand out in the market, and came up with the solution of elevating the brand's tier to premium skincare. Dip Mad contributed the idea of adding the aluminium holder to make the product complete with practical functions, and was in charge of the production of the holder, as well as the packaging of the boxset.
- Research
- Before diving into the creative process, Dip Mad conducted a thorough research on similar products available in the market. The team found that Triple A is one that stands out and should be branded with a more high end tier. Throughout the whole process Dip Mad carried out 5 consultation meetings with the client, and both came up with a satisfactory conclusion of what we see as the outcomes. We expect Triple A would burst out as a bestseller among similar products even with a higher pricing, online and offline.
- Inspiration
- Arch Avery’s logo draws inspiration from the brand’s debut Tripe A Fine-grade Blackhead Remover. Focusing on the product’s preciseness and performance, the two A alphabets are created to look as sharp as needle tips. The use of the logo under most situations should come with a black and white background of models using the product cheerfully and vibrantly, emphasising on the collective energy of aesthetics, advance and assurance, adding up to Triple A.
- Project Duration
- The project began in November 2024 and the creative process went on for 5 months. Dip Mad was also in charge of the brand's official website design, which started from January 2025 and was completed in May 2025. At the moment of this submission, the client is in the process of filing a patent for Triple A.
- Operation Flow
- The Arch Avery visual identity elevates the brand to another level. While a blackhead remover is commonly seen in every household, one crafted with titanium and comes with a luxurious holder is rare in the market. It is Arch Avery and Dip Mad's common philosophy to bring proactive skincare and great design into every individual's life routine.
- Patents
- Patent Filing in Progress
- Team Members
- Dip Mad (Branding Strategy)
Arch Avery (Client) - Image Credits
- Photography/ Cinematography: LeoLiu Photography
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