Wood and Tree Poster by Yu Zhuang is a highly esteemed winner of the very prestigious 2020 Moputso oa Silevera oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.

SileveraKerafikhe· 2020

Wood and Tree Poster

by Yu Zhuang

Client: Jia Saitama

Moputso oa Silevera oa A' Design Award Winner in Kerafikhe Category

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Colors

The Design

About Wood and Tree Poster

Wood and Tree ke poster e entsoeng bakeng sa seminara ea meralo ea meaho e neng e tšoaretsoe Tokyo, Japane. Sehlooho sa seminara ke tšebeliso e ncha ea patsi, e leng thepa ea khale, meralong ea meaho ea sejoale-joale. Poster ena e sebelisa puo ea litšoantšo ea sejoale-joale ho etsisa setšoantšo sa khale sa masapo a sefate. Ho ile ha lekoa mela e nang le lipalo tse fapaneng, botenya, ho kobeha le mmala ho theha mokhoa ona. Sephetho ke sa dipalo ka sebopeho, empa botle ba tlhaho bo ntse bo le teng. Poster e lekanya 210 ka 297 limmilimithara. E ile ea bontšoa monyako, moo baeti ba neng ba ka nka mangolo a manyenyane a tsebiso.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Wood and Tree Poster ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Wood and Tree Poster e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Wood and Tree Poster ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It's a poster for an architecture seminar which is called "Wood & Tree" in Tokyo, Japan. The theme is about new possibility of application of wood which is a kind of classic material on modern architecture. So modern graphic language is used to simulate classic drawing to express annual ring. The main vision is mathematical but still can feel natural beauty.
Dimensions & Packaging: Width 210mm x Height 297mm
Tags: Modern, mathematical, nature, minimal, geometric
Production Technology: Hundreds of annual ring's photo was collected as a reference. Adobe Illustrator is the main software to complete the poster.
Design Challenge: The hardest part is using mathematical graphic to simulate nature shape such as annual ring and expressing both aesthetics at the same time.
Research: The number, thickness, curvature, color, etc. of the lines have been extensively tested to express annual ring.
Inspiration: The inspiration is from annual ring. Wood is a kind of material without life. But different from other material, people can still feel vitality by the smell and texture and so on. The annual ring is the evidence which can prove it was lived as a tree. And the beautiful curve is intoxicating.
Project Duration: The project started in Aug 2018 and finished in September 2019 in Tokyo, and was exhibited in gallery of Myojyuji Saruein September 2018.
Operation Flow: It was displayed at the entrance, visiter could take the small flyers by themselves to understand the theme of the exhibition.
Team Members: Zhuang Yu
Image Credits: Image #1: illustrator Zhuang Yu, 2018.
Image #2: illustrator Zhuang Yu, 2018.
Image #3: illustrator Zhuang Yu, 2018.
Image #4: illustrator Zhuang Yu, 2018.
Image #5: illustrator Zhuang Yu, 2018.