La Moitie Sebaka Se Fapaneng Sa Khoebo by One Fine Day Studio & Partners is a highly esteemed winner of the very prestigious 2020 Moputso oa Khauta oa A' Design Award in Moralo wa Sebaka sa Ka Hare le Dipontsho Competition Category.
KhautaKa Hare· 2020
La Moitie Sebaka Se Fapaneng Sa Khoebo
by One Fine Day Studio & Partners
Client: One Fine Day
Moputso oa Khauta oa A' Design Award Winner in Ka Hare Category
Verified Award Winner
Verify Award Status for #97772The Design
About La Moitie Sebaka Se Fapaneng Sa Khoebo
Lebitso la projeke La Moitie le tsoa phetolelong ea Sefora ea halofo, 'me moralo o bonahatsa sena ka mokhoa o ts'oanang pakeng tsa likarolo tse hanyetsanang: sekwere le sedikadikwe, se bobebe le lefifi. Ha ba fuoa sebaka se lekantsoeng, sehlopha se ile sa batla ho theha khokahano le karohano lipakeng tsa libaka tse peli tse arohaneng tsa mabenkele ka tšebeliso ea mebala e 'meli e hanyetsanang. Leha moeli o pakeng tsa libaka tse pinki le tse ntšo o hlakile empa o boetse o fifalitsoe ke maikutlo a fapaneng. Litepisi tse khahlehang, tse 'mala o mopinki le halofo e ntšo li lula bohareng ba lebenkele' me li fana.
The Recognition
About the Moputso oa Khauta oa A' Design Award
La Moitie Sebaka Se Fapaneng Sa Khoebo ke mohapi oa Moputso oa Khauta oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo ea maemo a pele, e ntle ka ho makatsa le e ikhethang. Bahapi ba Khauta ke lintho tse hlahisitsoeng tse nang le mehopolo e mecha haholo, tse shebileng pele le tse khanyang ka ho foufatsa, tse bontšang botsebi, bohlale le bokhoni ba baqapi ba tsona. La Moitie Sebaka Se Fapaneng Sa Khoebo e lebelletsoe ho ba mohopolo o babatsoang haholo, o thehang mekhoa e mecha le o moholo, o tlisang boleng bo sa kang ba bonoa. Moralo ona o hapileng Moputso oa Khauta oa A' Design Award ke mosebetsi o tsosang maikutlo, o hlomphehang, o tlisang molemo o moholo le o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. La Moitie Sebaka Se Fapaneng Sa Khoebo e hlahisa maikutlo a matla a takatso, e tsosa tjantjello, e khothalletsa boqapi mme e re khahlisa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- La Moitie is a multi commercial space,featuring fancy restaurant and designer showroom.It's owned by a couple with obvious contrast senses of style,by which inspired the design concept the half makes for each other.
So through this project, there are always two twisted styles leading the way of design. Contrast but perfectly match elements such as shape, color, character together harmoniously fixed in this whole space and brought viewer a dramatic space experience. - Dimensions & Packaging
- Size (m2): 326
- Tags
- Catering, Fashion, experience, pink, black,
- Production Technology
- Terrazzo,fiber-reinforced plastic,steels,environmentally friendly coatings
- Design Challenge
- In the beginning of the concept, the most difficult challenge was the collision relationship between black and pink. We hope that this space is one, and we also hope that this integrated space can be clearly divided into two characteristics spaces. After many analyses, we finally adopted a spiral staircase structure to connect pink and black. To this end, we even removed the original floor structure and raised the entire first floor space.
- Research
- In the initial stage of the project research, the concept and style of pink space were derived from Rococo art, such as the Bavarian Church, Versailles, etc. We found that to achieve the fine craftsmanship of the Rococo period, it required expensive materials and plenty of time, it was overflows the client's budget needs. So we tried 3d printing technology and fulfilled our detailed requirements within a week. Based on this success, we will use more 3D printing technology for other projects.
- Inspiration
- La Moitie,the project name comes from the French word meaning of half,half is a homophonic mate in Chinese,meaning partner.Through the analysis and positioning of this brand,we use Square and Circle,Mild Pink and Black as the basic elements to express the inner connection between half and mate.
- Project Duration
- The project started in November 2018 in Guangzhou and finished in March 2019 in Guangzhou,
and was launched in Panyu District Guangzhou in October 2019. - Operation Flow
- In the existing business system, brands with unique identification are more likely to succeed. Our aim is to provide better advantages for the brand beyond the basic-functions-needs .Thus in La Moitie, you can discover a unique design space and even more sense the storyline of the brand by this couple.
- Team Members
- Design Director: Jump Lee
Design Team: Jiacheng Su,Chunjie He,Yongjie Lao, Longbiao Liang - Image Credits
- Image #No1 : Junning yang, 2019,La moitie .
Image #No2 : Junning yang, 2019,La moitie .
Image #No3 : Junning yang, 2019,La moitie .
Image #No4 : Junning yang, 2019,La moitie .
Image #No5 : Junning yang, 2019,La moitie .
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