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The Heart of Siberia Mosebetsi wa Sehlooho: Pontšo ea Khanya ea Toropo by Pitch Creative Engineering Bureau

The Heart of Siberia Mosebetsi wa Sehlooho: Pontšo ea Khanya ea Toropo by Pitch Creative Engineering Bureau is a highly esteemed winner of the very prestigious 2020 Moputso oa Boronse oa A' Design Award in Moralo wa Dihlahiswa le Ditlhophiso tsa Lesedi Competition Category.


BoronseLesedi· 2020

The Heart of Siberia Mosebetsi wa Sehlooho: Pontšo ea Khanya ea Toropo

by Pitch Creative Engineering Bureau

Client: Krasnoyarsk Territory Government Administration of the city of Krasnoyarsk supported by the Siberian Coal Energy Company

Moputso oa Boronse oa A' Design Award Winner in Lesedi Category

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Colors

The Design

About The Heart of Siberia Mosebetsi wa Sehlooho: Pontšo ea Khanya ea Toropo

Mongolo oa Buka: Pelo ea Siberia ke pontšo e sa feleng ea khanya le molumo bohareng ba Krasnoyarsk, Russia. Pontšo ena e hokahanya borokho ba maoto ba li-mithara tse 540, setsi sa musiamo le holo ea likonsarete hore e be sistimi e le 'ngoe e phelang ea khanya. Sistimi ena e sebelisa li-pixel tse laoloang tse fetang 15,000, mabone a moraho a linear a 2,000 le lifasade tse peli tsa boitsebiso tsa LED, tse laoloang ke likabinete tse ikhethang tsa automation. Litšoantšiso li qala ka boitšepa ho latela nako e beiloeng 'me li ka boela tsa fetoloa ka bohole. Likhaolo tse robong li sebelisa 'mala ho hopotsa noka ea Yenisei, taiga le matšoao a mang a sebaka. Sebopeho sena se mamella mocheso o theohang ho fihla ho digrii tse -40 Celsius.

The Recognition

About the Moputso oa Boronse oa A' Design Award

The Heart of Siberia Mosebetsi wa Sehlooho: Pontšo ea Khanya ea Toropo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. The Heart of Siberia Mosebetsi wa Sehlooho: Pontšo ea Khanya ea Toropo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. The Heart of Siberia Mosebetsi wa Sehlooho: Pontšo ea Khanya ea Toropo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This urban environment project transformed the center of Krasnoyarsk from unfavorable and criminogenic into a place for walking and recreation. It also became the first stationary light&sound show in Russia. The technical goal was to program a dynamic illumination system at the 540m long pedestrian bridge, museum center and concert hall working together as one. The show is supported by original sound and striking visual content based on dynamic light solutions and spectacular optical illusions.
Tags
Urban design, lighting, light show, dynamic light, sound show
Production Technology
The lighting system includes over 15,000 RGBW-controlled pixels, 2,000 linear RGBW lamps and 2 LED media facades. They form a system of more than 200 DMX universes with over 100,000 DMX addresses managed by 100 custom automation cabinets. There are several scenarios of its work, launched automatically according to the schedule. If needed, they can be changed or launched remotely. The technical solution withstands harsh winters with strong winds and temperature up to -40 degrees Celsius.
Design Challenge
The most difficult task was to translate and interpret the content from the visual language to the dots and lamps on the bridge. Video shows us the whole and indivisible wave but in the reality it is made of thousands of tiny lamps scattered along the bridge cables.
Research
Research started with list of the main locations and themes, connected with the Krasnoyarsk Krai. The show is divided into 9 chapters, each one represents immanent subject of the Krasnoyarsk region: Yenisei river (blue color); Taiga, the boreal forest (green); Gold Rush (golden); Heart of Siberia as the synonym of Krasnoyarsk (red); Steel Mill (orange sparks); Krasnoyarsk Pillars (yellow and orange); Krasnoyarsk Hydroelectric Power Station (light blue); mountains (purple); snow and ice (icy).
Inspiration
The plot of the show reflects genius loci of the city, its natural surroundings and unique features. Due to the physical limitations of the working surfaces it was impossible to display realistic images on the architectural objects except media facades, so the show is based on the emotional design concept with the associative color and visual row, containing symbols of Krasnoyarsk, such as the Yenisei river, Krasny Yar, Krasnoyarsk Pillars etc.
Project Duration
The project started in September 2019 in Krasnoyarsk, Russia and is still running during the city holidays.
Operation Flow
The main goal of this project was to transform the urban environment of the Krasnoyarsk city center from the unpleasant place, which doesn’t inspire people into a recreation zone for walking and leisure. Nowadays the reality shows, how the center of Krasnoyarsk is changing and becomes more and more favorable and beloved by local people and tourists from Russia and other countries. The show “The Heart of Siberia” become a sightseeing and one of the visiting card of the city.
Team Members
Boris Kislitsin
Dmitry Napolnov
Roman Kuligin
Julia Artamonova
Pavel Bezrodny
Andrey Belov
Alexey Churochkin
Anastasia Kulyabina
Dmitry Vikhornov

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