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Viewing Korean History Primary Function: Moralo oa Sekoahelo sa Buka ea Thuto by Jaehun Kim

Viewing Korean History Primary Function: Moralo oa Sekoahelo sa Buka ea Thuto by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 Moputso oa Silevera oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.


SileveraKerafikhe· 2020

Viewing Korean History Primary Function: Moralo oa Sekoahelo sa Buka ea Thuto

by Jaehun Kim

Client: Visang

Moputso oa Silevera oa A' Design Award Winner in Kerafikhe Category

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The Design

About Viewing Korean History Primary Function: Moralo oa Sekoahelo sa Buka ea Thuto

Ho Sheba Nalane ea Korea ke letoto la meralo ea disekoahelo bakeng sa dibuka tse tharo tsa thuto ea nalane. Disekoahelo tsena di entsoe bakeng sa baithuti ba sekolo se mahareng le ba sekolo se phahameng. Setshoantsho se bonolo se bopehileng joalo ka taemane le mongolo o bohareng ba sekoahelo di hlahisa lebitso la thuto mme di boloka boitsebiso ba letoto bo tsitsitse. Dibuka tse peli tsa sekolo se mahareng di arolelana sebopeho se tshoanang. Sekoahelo sa sekolo se phahameng se bontsha moithuti oa sejoale-joale ea hokahaneng le linako tse fapaneng ka har'a sebaka se le seng. Distikara le epoxy di tsamaellana le 'mala oa morao, mme sekoahelo se sa hlwaeng se fokotsa ho senyeha nakong ea tshebediso.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Viewing Korean History Primary Function: Moralo oa Sekoahelo sa Buka ea Thuto ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Viewing Korean History Primary Function: Moralo oa Sekoahelo sa Buka ea Thuto e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Viewing Korean History Primary Function: Moralo oa Sekoahelo sa Buka ea Thuto ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
Dimensions & Packaging
Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
Tags
History textbook, student, Book cover, textbook
Production Technology
Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
Design Challenge
Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
Research
As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
Inspiration
Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
Project Duration
This project was started March 2019 and finished August 2019 in Seoul, Korea.
Operation Flow
The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
Team Members
Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim
Image Credits
VISANG

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