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Lavazza Desea Mesin Kopi by Florian Seidl
Lavazza Desea Mesin Kopi by Florian Seidl
Lavazza Desea Mesin Kopi by Florian Seidl
Lavazza Desea Mesin Kopi by Florian Seidl

Platina Pakakas Imah · 2020

Lavazza Desea Mesin Kopi

by Florian Seidl

  • A' Design Award Platina 2020 in Pakakas Imah
  • CLIENT: Lavazza
  • Estimated Number of Design Views: 899,282
  • Verification code 1D17C7BB79 · Verify this award
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Colors

About Lavazza Desea Mesin Kopi

Mesin anu ramah dirancang pikeun nawiskeun paket lengkep budaya kopi Italia: ti espresso ka cappuccino otentik atanapi latte. Antarmuka touch nyusun pilihan dina dua kelompok anu kapisah - hiji kanggo kopi sareng hiji kanggo susu. Inuman ieu tiasa dipersonalisasi kalayan fungsi dorongan kanggo suhu sareng busa susu. Ladenan anu diperyogikeun dituduhkeun di tengah kalayan ikon bercahya. Mesin hadir nganggo bodo sagelas anu didédikasikeun sareng nerapkeun bahasa wangun Lavazza kalayan permukaan dikawasa, detail anu ditingali sareng perhatian khusus kana warna, bahan & amp; réngsé.

About the A' Design Award Platina

Lavazza Desea Mesin Kopi mangrupa juara A' Design Award Platina, pangakuan anu pohara bergengsi anu dipasihkeun ka desain anu enyaan luar biasa, éndah jeung megah. Para juara Platina téh karya anu ngabalukarkeun kagum, bukti watesna kréativitas intelektual, sarta nunjukkeun profesionalisme jeung kajenius taya tandingan para désainerna. Desain ieu diharepkeun jadi karya pangkawéntarna anu nangtukeun éstétika hiji jaman, nyumbang kana kasejahteraan masarakat, sarta ngadorong watesan seni, élmu, desain jeung téknologi. Lavazza Desea Mesin Kopi nunjukkeun tingkat kaunggulan anu transénden sarta tanpa ragu ngajadikeun dunya tempat nu leuwih hadé ku cirina anu mangpaat tur berharga. Lavazza Desea Mesin Kopi mangrupa karya juara A' Design Award Platina anu ngahudang kahayang, méré ilham, nyenangkeun, jeung ngahudangkeun kabungah anu gedé.

Press Kit

Unique Properties
A friendly machine designed to offer the complete package of Italian coffee culture: from espresso to authentic cappuccino or latte. The touch interface arranges the selections in groups – one for coffee, one for milk. Drinks can be personalized with boost functions. Necessary service is indicated in the center. The machine comes with a dedicated glass mug and applies Lavazza’s form language with controlled surfacing, refined details and special attention to colors, materials & finish.
Dimensions & Packaging
145mm / 380mm / 280mm
4,5 kg
Tags
Lavazza, Coffee, Espresso, Cappuccino, touch interface
Production Technology
injection molding (ABS/SAN), glas, steel grid, painted main shell
Design Challenge
Much effort went into developing a shared common platform for two machines (Idola and Deséa) at the same time.
Research
conceptual and formal research, 3D modeling, mock-ups, prototyping
Inspiration
The product was designed to be a natural extension of the Lavazza A MODO MIO product line. The shoulder profile of the main shell lowers the perceived height of the product and the overall design was inspired by a series of different products - examples include a vase and automotive interior controls.
Project Duration
Turin, Italy
Operation Flow
Patented milk foaming technology, intuitive touch interface with acoustic feedback, quiet operation

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