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Lavazza Elogy Milk Mesin Kopi by Florian Seidl
Lavazza Elogy Milk Mesin Kopi by Florian Seidl
Lavazza Elogy Milk Mesin Kopi by Florian Seidl
Lavazza Elogy Milk Mesin Kopi by Florian Seidl
Lavazza Elogy Milk Mesin Kopi by Florian Seidl

Platina Pakakas Imah · 2021

Lavazza Elogy Milk Mesin Kopi

by Florian Seidl

  • A' Design Award Platina 2021 in Pakakas Imah
  • CLIENT: Lavazza
  • Estimated Number of Design Views: 519,077
  • Verification code 4800BF54C5 · Verify this award
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Colors

About Lavazza Elogy Milk Mesin Kopi

Mesin kopi sareng frother susu terpadu ieu nawiskeun paket lengkep budaya kopi Italia: tina espresso dugi ka cappuccino atanapi latte. Desain nyokot inspirasi ti warung kopi na bar Italia sarta mangrupa évolusi tina basa formulir Lavazza & # 039; Hal ieu dicirikeun ku cangkang anu ageung sareng mulus kalayan logo Lavazza tilu diménsi di sisi. Aksen logam ngagariskeun titik sentuhan utama sapertos uas, grid netes sareng UI. Sistem Lavazza in Black ogé nawiskeun pods kopi anu tiasa dikupas anu tiasa didaur ulang langkung gampang. Seueur padamelan pikeun ngirangan tingkat bising sareng konsumsi énergi.

About the A' Design Award Platina

Lavazza Elogy Milk Mesin Kopi mangrupa juara A' Design Award Platina, pangakuan anu pohara bergengsi anu dipasihkeun ka desain anu enyaan luar biasa, éndah jeung megah. Para juara Platina téh karya anu ngabalukarkeun kagum, bukti watesna kréativitas intelektual, sarta nunjukkeun profesionalisme jeung kajenius taya tandingan para désainerna. Desain ieu diharepkeun jadi karya pangkawéntarna anu nangtukeun éstétika hiji jaman, nyumbang kana kasejahteraan masarakat, sarta ngadorong watesan seni, élmu, desain jeung téknologi. Lavazza Elogy Milk Mesin Kopi nunjukkeun tingkat kaunggulan anu transénden sarta tanpa ragu ngajadikeun dunya tempat nu leuwih hadé ku cirina anu mangpaat tur berharga. Lavazza Elogy Milk Mesin Kopi mangrupa karya juara A' Design Award Platina anu ngahudang kahayang, méré ilham, nyenangkeun, jeung ngahudangkeun kabungah anu gedé.

Press Kit

Unique Properties
This coffee machine with integrated milk frother offers the complete package of Italian coffee culture: from espresso to cappuccino or latte. It is characterised by a big, seamless shell with three-dimensional Lavazza logo on the side. Metal accents underline the main touch points like lever, drip grid and UI. The Lavazza in Black system also offers peel-able coffee pods that can be recycled more easily. A lot of work went into reducing noise level and energy consumption.
Dimensions & Packaging
Dimensions: 160mm / 418mm / 302mm
Weight: 5,5kg
Removable parts are dishwasher safe
Power 1500 W
Voltage 220-240
Frequency 50 Hz
It comes nicely boxed along with a Quick Start Guide and a more detailed instruction booklet.
Tags
Lavazza, Coffee, Espresso, Cappuccino, Latte, milk frother, touch interface
Production Technology
main shell: plastic (ABS/SAN), finishing textured/glossy,
logo: pad printed
glas mug
steel drip grid
rubber feet
Design Challenge
Much effort went into developing a shared common platform for the different versions of the machine. The product is commercialized as Classy Custom Milk and Inovy Custom Milk in different business channels/markets.
Research
Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration
Aimed at domestic home use and at small and medium offices the machine delivers a unique, professional and easily accessible coffee experience in a relatively compact footprint. The design takes inspiration from the world Italian coffee shops and bars and is an evolution of Lavazza's existing form language in this segment. Slightly more serious and professional, but still recognizably Italian in surfacing, details and finish. Many different recipes can be prepared with the innovative and patented foaming mechanism. The complete range of Italian coffee culture comes to life. La vita è bella!
Project Duration
The project was designed in Turin, Italy. The complete product development process for all different versions took about 20 months.
Operation Flow
The touch sensitive UI arranges the main selections in two groups: one for coffee, one for milk-based beverages. Drinks can be personalized with boost functions and required service is indicated in the centre. The machine comes with a patented milk frothing system and a dedicated glass mug. The cup rest can be adjusted, placing smaller cups closer to the spout. This reduces splashes and has benefits for coffee temperature and crema. The big water tank is easily accessible.
Image Credits
Lavazza

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