Pepsi Chinas People Daily New Media Kaléng Inuman ku PepsiCo Design and Innovation

Karya Pepsi Chinas People Daily New Media Kaléng Inuman ku PepsiCo Design and Innovation nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Platina anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PlatinaBungkusan· 2021

Pepsi Chinas People Daily New Media Kaléng Inuman

ku PepsiCo Design and Innovation

Klién: PepsiCo Design & Innovation

Pamenang A' Design Award Platina dina Katégori Bungkusan

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Tingali di A' Design Award Siaran Pers Lencana Panghargaan

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Désain

Ngeunaan Pepsi Chinas People Daily New Media Kaléng Inuman

Everyday Heroes nyaéta séri desain kaléng inuman peringetan anu didamel pikeun Pepsi gawé bareng sareng divisi New Media ti People's Daily Cina. Kaléng-kaléng ieu masihan pangajén ka patugas médis, buruh, sukarelawan, sareng tukang nganteurkeun barang anu ngalayanan masarakatna di garis payun salami pandémi COVID-19. Unggal desain ngahargaan generasi anyar pahlawan sapopoé sareng nganyatakeun rasa sukur kana kontribusi maranéhna unggal dinten. Kemasan ieu ngarobih wadah inuman anu geus akrab jadi pesen umum anu basajan pikeun ngucapkeun nuhun sareng silih hormat.

Pangakuan

Ngeunaan A' Design Award Platina

Pepsi Chinas People Daily New Media Kaléng Inuman mangrupa juara A' Design Award Platina, pangakuan anu pohara bergengsi anu dipasihkeun ka desain anu enyaan luar biasa, éndah jeung megah. Para juara Platina téh karya anu ngabalukarkeun kagum, bukti watesna kréativitas intelektual, sarta nunjukkeun profesionalisme jeung kajenius taya tandingan para désainerna. Desain ieu diharepkeun jadi karya pangkawéntarna anu nangtukeun éstétika hiji jaman, nyumbang kana kasejahteraan masarakat, sarta ngadorong watesan seni, élmu, desain jeung téknologi. Pepsi Chinas People Daily New Media Kaléng Inuman nunjukkeun tingkat kaunggulan anu transénden sarta tanpa ragu ngajadikeun dunya tempat nu leuwih hadé ku cirina anu mangpaat tur berharga. Pepsi Chinas People Daily New Media Kaléng Inuman mangrupa karya juara A' Design Award Platina anu ngahudang kahayang, méré ilham, nyenangkeun, jeung ngahudangkeun kabungah anu gedé.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: Pepsi joined hands with Chinas Peoples Daily New Media to introduce and celebrate a new generation of heroes, the global collective of medical staff, workers, volunteers, and delivery persons who have been fighting on the frontlines of this pandemic every single day. As an homage to them, we launched the Everyday Heroes campaign, a meaningful tribute expressed through commemorative can designs.
Tag: Packaging, Beverage
Inspirasi: COVID-19 has changed the world forever, and altered lives across the globe. Everyone has been affected, but we have also witnessed bold bravery and incredible acts of kindness. At Pepsi, we have been moved by the courageous people showing up, day after day, for their communities. Their spirit of love is deeply inspiring. We wanted to create something that honored them and expressed our sincere gratitude for their contributions.
Anggota Tim: PepsiCo Design & Innovation

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