Muundo Mtn Dew AMP Game Fuel Launch Primary Function: Ufungashaji wa Vinywaji na PepsiCo Design and Innovation ni mshindi mashuhuri wa tuzo ya kifahari ya 2020 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
FedhaUfungashaji· 2020
Mtn Dew AMP Game Fuel Launch Primary Function: Ufungashaji wa Vinywaji
na PepsiCo Design and Innovation
Mteja: PepsiCo Design and Innovation
Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #100575Muundo
Kuhusu Mtn Dew AMP Game Fuel Launch Primary Function: Ufungashaji wa Vinywaji
Uzinduzi wa Mtn Dew AMP Game Fuel ni muundo wa ufungashaji wa vinywaji na utambulisho wa chapa kwa ajili ya kinywaji cha utendaji kilicho tayari kunywewa kilichotengenezwa kwa ajili ya wachezaji wa michezo ya video. Utambulisho wa kuona umejengwa ili kuendana na mazingira ya michezo ya video na michezo ya kielektroniki huku ukiepuka mielekeo iliyozoeleka. Msingi imara wa picha unasaidia bidhaa za baadaye, ushirikiano na uzoefu wa watumiaji. Seti kamili ya rasilimali za uzinduzi ilibuniwa, ikijumuisha chapa, bidhaa na uzoefu wa watumiaji. Muundo unalenga kuwasilisha kinywaji hiki kwa njia halisi kwa wanamichezo wa kielektroniki na wachezaji wa michezo ya video.
Utambuzi
Kuhusu Tuzo ya Fedha ya A' Design Award
Mtn Dew AMP Game Fuel Launch Primary Function: Ufungashaji wa Vinywaji ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Mtn Dew AMP Game Fuel Launch Primary Function: Ufungashaji wa Vinywaji inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Mtn Dew AMP Game Fuel Launch Primary Function: Ufungashaji wa Vinywaji ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- To successfully launch MTN DEW AMP GAME FUEL, needed to create a brand identity that felt endemic to the gaming space visually. It also needed to provide a strong graphic foundation for future innovation, partnerships and consumer experiences. Maintaining authenticity was a key challenge throughout the development process, and critical to making sure Mtn Dew AMP Game Fuel is the beverage of choice for e sports athletes and gamers everywhere. We wanted to make something modern and stay away from the clichés that plague other brands trying to reach the gaming audience.
- Msukumo
- Mtn Dew AMP Game Fuel Launch is the first ready to drink performance beverage for gamers to hit the market. Created with this specific tribe in mind, GAME FUEL has created a holistic brand, product and consumer experience that authentically integrates with e sports and gaming culture. The 360 launch assets developed by the design team allowed the brand to launch with scale and excitement while also creating a strong pipeline of partnerships, sponsorships and future innovations.
Imedhaminiwa
Gundua Zaidi ya Designers.org
Gundua bidhaa, huduma na fursa kutoka kwa washirika wetu wa matangazo.
Zaidi ya Kuchunguza
Miundo Inayohusiana
Chunguza miundo zaidi iliyoshinda tuzo kutoka kategoria hiyo hiyo, iliyochaguliwa kwa ubora.
