Lavazza Tiny Mashine Ya Espresso by Florian Seidl

Lavazza Tiny Mashine Ya Espresso by Florian Seidl is a highly esteemed winner of the very prestigious 2020 Tuzo ya Platinamu ya A' Design Award in Usanifu wa Vifaa vya Nyumbani Competition Category.

PlatinamuKifaa cha Nyumbani· 2020

Lavazza Tiny Mashine Ya Espresso

by Florian Seidl

Client: Lavazza

Tuzo ya Platinamu ya A' Design Award Winner in Kifaa cha Nyumbani Category

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Colors

The Design

About Lavazza Tiny Mashine Ya Espresso

Mashine ndogo, ya kirafiki ya espresso inayoleta uzoefu halisi wa kahawa ya Italia nyumbani kwako. Ubunifu huo ni wa kufurahisha bahari ya Mediterranean - iliyojumuishwa na vitalu vya msingi vya ujenzi - kusherehekea rangi na kutumia lugha ya Lavazza katika kubuni uso na maelezo. Kamba kuu imetengenezwa kutoka kipande kimoja na ina nyuso laini lakini iliyodhibitiwa kwa usahihi. Waumini wa kati huongeza muundo wa kuona na muundo wa mbele unarudia mandhari ya usawa mara nyingi hupo kwenye bidhaa za Lavazza.

The Recognition

About the Tuzo ya Platinamu ya A' Design Award

Lavazza Tiny Mashine Ya Espresso ni mshindi wa Tuzo ya Platinamu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya kipekee kwa kweli, maridadi na ya fahari. Washindi wa Platinamu ni maajabu ya ubunifu, ushuhuda wa mipaka ya ubunifu wa kiakili, na huonyesha weledi na ufundi usio na kifani wa wabunifu wao. Miundo hii inatarajiwa kuwa kazi zinazosifika zaidi zinazofafanua urembo wa enzi, kuchangia ustawi wa jamii, na kusukuma mipaka ya sanaa, sayansi, usanifu na teknolojia. Lavazza Tiny Mashine Ya Espresso huonyesha kiwango cha ubora kinachovuka mipaka na bila shaka huufanya ulimwengu kuwa mahali bora zaidi kwa sifa zake zenye faida na thamani. Lavazza Tiny Mashine Ya Espresso ni kazi iliyoshinda Tuzo ya Platinamu ya A' Design Award inayochochea hamu, hutia msukumo, husisimua, hufurahisha na huzua furaha kubwa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A small, friendly espresso machine bringing authentic Italian coffee experience to your home. The design is essential and joyfully Mediterranean – composed of simple formal building blocks – celebrating colours and applying Lavazza’s design language with high quality surfacing and detailing. The main shell is made from one piece and has soft but precisely controlled surfaces. The central crest adds visual structure and the frontal pattern repeats the horizontal theme.
Dimensions & Packaging: 120 mm / 290mm / 246
2,7 kg
Tags: Lavazza, Coffee, Espresso
Production Technology: injection molding (ABS/SAN)
Design Challenge: Creating a small/entry level appliance that has a lot of personality with short development time.
Research: Research - conceptual and formal research, 3D modeling, mock-ups, prototyping
Inspiration: The product was designed to be a natural extension of the Lavazza A MODO MIO product line. The central crest gives visual structure to the main shell and the overall design was inspired by a series of different products - examples include a motorbikes and helmets.
Project Duration: Turin, Italy
Operation Flow: It is easy to use - the stop&go button, emphasized visually by a coloured ring, lets you choose how much coffee you want. Only a few seconds and just one touch. Enjoy!
Team Members: Florian Seidl
Angelica Rella
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