The Mask That Ate The Virus Primary Function: Barakoa Inayoua Virusi by Birger Linke

The Mask That Ate The Virus Primary Function: Barakoa Inayoua Virusi by Birger Linke is a highly esteemed winner of the very prestigious 2021 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.

FedhaUfungashaji· 2021

The Mask That Ate The Virus Primary Function: Barakoa Inayoua Virusi

by Birger Linke

Client: Birger Linke Design

Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category

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Colors

The Design

About The Mask That Ate The Virus Primary Function: Barakoa Inayoua Virusi

Book Text: Kampuni ya bioteknolojia ya Uswisi, Livinguard, ilitengeneza kitambaa cha barakoa zinazoweza kutumika tena ambacho hulemaza na kuua bakteria, fangasi, na virusi (ikiwemo Covid 19) mara tu vinapogusana. Wazo hili linahuishwa katika ufungashaji: Barakoa inakuja katika kifurushi safi kabisa. Utepe wa plastiki uliobandikwa huhuisha – unapotelezeshwa juu na chini – picha ya kielelezo ya virusi inayoliwa katika mchakato huo, na kuongeza ucheshi unaohitajika sana katika siku ngumu. Ili kuepuka kuchanganya barakoa miongoni mwa wanafamilia, na hivyo kuenea kwa uchafuzi, vibano vya kurekebisha vyenye rangi tofauti huja katika kifuko tofauti ili kubinafsisha kila barakoa.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

The Mask That Ate The Virus Primary Function: Barakoa Inayoua Virusi ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. The Mask That Ate The Virus Primary Function: Barakoa Inayoua Virusi inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. The Mask That Ate The Virus Primary Function: Barakoa Inayoua Virusi ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A patented, specially treated textile is used for these reusable masks, that eliminates viruses, bacteria and fungi upon impact (incl. Covid 19).
Dimensions & Packaging: Width 220 x Depth 22 x Height 220
Tags: Mask, virus-eliminating, Covid 19, Coronavirus, Livinguard
Production Technology: Livinguard treated textile, styrofoam, EVA
Design Challenge: Finding the right materials and printing technology that would allow for a highly accurate production needed for the animation to work.
Research: To bring the virus-eliminating process to life in the packaging, we made use of a century old technique: Moiré Animation – creating an optical illusion of animated frames, with the graphic depiction of a virus getting 'eaten' in the process.
Inspiration: Swiss biotech company Livinguard developed a textile for reusable masks that inactivates bacteria, fungi, and viruses (incl. Covid 19) upon impact.

The product idea is brought to life in the packaging:
The mask comes in a sterile package. An attached plastic strip animates – when slid up and down – a virus that is getting eaten in the process, adding some urgently needed humor in desperate days.
Project Duration: The product was launched in May 2020. Up to date 5 Million masks were produced. Market: China/Worldwide
Operation Flow: The task was to communicate a new, unique product advantage to the consumer via the packaging: that a simple textile can provide protection, every single day.
Patents: Livinguard patented, treated textile
Team Members: Birger Linke
Image Credits: Photography: Chiara Ye Photography