Lost Species Michoro ya Kielimu by Lara Wilkin is a highly esteemed winner of the very prestigious 2021 Tuzo ya Fedha ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.
FedhaMchoro· 2021
Lost Species Michoro ya Kielimu
by Lara Wilkin
Client: Lara Wilkin
Tuzo ya Fedha ya A' Design Award Winner in Mchoro Category
Verified Award Winner
Verify Award Status for #111223The Design
About Lost Species Michoro ya Kielimu
Michoro mitatu ya taarifa inatumika kama msingi wa kutambulisha mada ya Athari ya Lazaro. Inajumuisha "Kutoweka Kuu Sita kwa Wingi", "Ufuatiliaji wa Kifo cha Spishi", pamoja na mchoro wa taarifa wa "Mimea ya Feni ya Kienyeji na Mimea Inayotoa Maua" (kwa msingi wa Rote Liste, 2018). Athari ya Lazaro inatokana na dhana ya Athari ya Lazaro, iliyoasisiwa na mtaalamu wa paleontolojia David Jablonski. Hii inahusu ugunduzi upya usiokusudiwa (kwa bahati mbaya, kupitia msafara au kupitia miradi ya kuhamisha) wa aina ya maisha iliyokuwa imepotea awali au kudhaniwa kutoweka.
The Recognition
About the Tuzo ya Fedha ya A' Design Award
Lost Species Michoro ya Kielimu ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Lost Species Michoro ya Kielimu inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Lost Species Michoro ya Kielimu ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The three information graphics serve as a basis
to introduce the topic of the Lazarus-Effect. They include The Six Major Mass Extinctions, Death Watch of the Species, as well as an information graphic of the local Fern Plants and Flowering Plants (based on the Rote Liste, 2018). - Dimensions & Packaging
- Original Sizes
Farn- und Blütenpflanzen (Ferns and Flowering Plants) 16045 / 32000,
Die 6 großen Massenaussterben (The 6 Major Mass Extinctions) 32000 / 10733, Todesuhr der Arten (Death Clock of Species) 12669 / 12319 - Tags
- Lazarus Effect, Infographics, Natural sciences, mass extinction, extinction, animal welfare
- Production Technology
- First a drawn layout, than Adobe Illustrator (only used trackpad)
- Design Challenge
- The hardest part was it to visually compress the complex topic informations of extinction from the anthropological, biological and paleontological side into an understandable graphic. The infographics are a part of the Lazarus Effect-Campaign, special attention is paid to the complementary interaction.
The subject deals with the death and (mass) extinction. The black and white style in detail and the rich contrasted illustrations are the best way of visualization and communication for this serious topic. - Research
- Research with anthropological, biological and paleontological literature, as well as support of various natural history museums.
The design is rich in detail. They are drawn as vector graphics in black and white and thus fits in well with most of the musee's scenographic installations.
The graphics are structured in such a way that the viewer can discover more and more. All thre infographics are in a large-format and understandable for everyone. The Topics are compressed and build on on each other. - Inspiration
- To educate about the extinction history and to promote the idea of sustainability among the general public, with emphases that extinction can be reversed, and to raise awareness of positive and negative human in uences on Nature. They are a part of the LazarusEffect campaign.
- Project Duration
- The project startet in may 2020
- Operation Flow
- The information graphics have been developed to accompany and introduce the Lazarus Effect campaign.
- Team Members
- Lara Wilkin
- Image Credits
- Photos:
Zoologisches Forschungsmuseum Alexander Koenig
Adenauerallee 160
53113 Bonn
Germany
Tel: +49 228 9122-0
Fax: +49 228 9122-212
Museum für Naturkunde - Berlin
Invalidenstr. 43
10115 Berlin
Germany
Tel: +49 030 889140 - 8591
Fax: + 49 030 889140 - 8814
Naturhistorisches Museum Wien
Maria-Theresien-Platz
1010 Wien
Tel.: + 43 1 52177-0
Fax: + 43 1 52177-578
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