Who's That Eating Kitabu cha Picha Zinazoinuka by Keitaro Sugihara is a highly esteemed winner of the very prestigious 2021 Tuzo ya Dhahabu ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.
DhahabuMchoro· 2021
Who's That Eating Kitabu cha Picha Zinazoinuka
Client: Keitaro Sugihara
Tuzo ya Dhahabu ya A' Design Award Winner in Mchoro Category
Verified Award Winner
Verify Award Status for #111800The Design
About Who's That Eating Kitabu cha Picha Zinazoinuka
Kitabu hiki cha maingiliano chenye picha zinazoinuka kinafuata wanyama saba wakifurahia vitafunio vyao vinavyopendwa, kila mmoja akiwa na kukunja kunainuka cha 3D kinachoonyesha mtindo wao wa pekee wa kula. Kila kuinuka kilibuniwa kwa ukurasa mmoja uliokatwa, na ukurasa wa pili wa msaada unaofunua ndani ya kila mdomo na kuongeza uthabiti wa muundo. Muundo huu rahisi, uliounganishwa na mchoro wa kolaji ya karatasi, unaleta uhai kwa kila mnyama. Maandishi yanajumuisha sauti za kula kupitia maneno ya sauti ya Kijapani, yakihimiza msomi kufungua na kufunga kurasa kadri wanyama wanavyokula.
The Recognition
About the Tuzo ya Dhahabu ya A' Design Award
Who's That Eating Kitabu cha Picha Zinazoinuka ni mshindi wa Tuzo ya Dhahabu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya daraja la kwanza, ya ajabu na ya kuvutia. Washindi wa Dhahabu ni kazi bunifu mno, zenye maono makubwa na za kung'aa kwa umaridadi zinazoakisi kipaji, hekima na ustadi wa wabunifu wao. Who's That Eating Kitabu cha Picha Zinazoinuka inatarajiwa kuwa uvumbuzi unaosifiwa sana, wa kuweka mielekeo na wa kihistoria unaoleta thamani isiyo na kifani. Muundo huu ulioshinda Tuzo ya Dhahabu ya A' Design Award ni mradi wa kustaajabisha na unaoheshimika unaonufaisha sana na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Who's That Eating Kitabu cha Picha Zinazoinuka huzua hisia kali za hamu, huamsha shauku, huhimiza ubunifu na hutuvutia.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This interactive pop-up book features seven different animals enjoying a snack, each with their own unique 3D pop up fold showcasing their eating style. Each pop up was designed with just a single page cut out. This simple design, combined with paper collage illustrations, brings life to each animal as they jump out from the page. The text includes eating sounds via Japanese onomatopoeia, encouraging the reader to open and close the pages as the animals munch away.
- Dimensions & Packaging
- 180 mm x 195 mm x 25 mm
- Tags
- Picturebook, Childrenbook, Popupbook, Bookdesign, graphicdesign,
- Production Technology
- Traditionally, pop up books are created by pasting folded paper onto a bound page. With a younger audience in mind, I closely considered book durability in my design process. I challenged myself to design each pop up using a single cut and folded page, laminated against a printed backing page that reveals the inside of each mouth. If the page happens to tear, this design makes it easy to repair.
Each illustration was hand collaged with various materials and papers to create my own textures and colors. - Design Challenge
- The biggest challenge in this project was to design seven distinct pop ups that accurately depict each animal’s unique eating motion.
- Research
- For research, I looked at several pop up books for inspiration. I was curious about their approaches to book production and storytelling. I found that there are many complex pop up books right now, and I wanted to counter that by making something simple and durable, yet effective and interesting.
Prototypes were tested by a dedicated quality control specialist, my young son Ito. - Inspiration
- After experimenting with paper to make a simple pop up, I found that the pop up moved as I opened and closed the folded paper. This motion reminded me of an animal eating, which inspired me to create a picture book.
- Project Duration
- The project started in December 2014 in Tokyo and finished in December 2019 in Tokyo. Published in May 2020.
- Operation Flow
- For each spread, the reader is greeted with a different snack and an animal's hand. Who's that eating? To reveal the animal pop up, the page is extended out from the center. The alternative was to flip to a new page, but I aimed to keep each prompt contained. This design ensures a smooth flow from question to answer.
- Team Members
- Publisher : TOKYO SHOTEN Ltd.
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