Remember Me Kadi ya Biashara by Sung Ho Nam

Remember Me Kadi ya Biashara by Sung Ho Nam is a highly esteemed winner of the very prestigious 2021 Tuzo ya Fedha ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.

FedhaMchoro· 2021

Remember Me Kadi ya Biashara

by Sung Ho Nam

Client: Cosmo-Sloth

Tuzo ya Fedha ya A' Design Award Winner in Mchoro Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Remember Me Kadi ya Biashara

Remember Me ni kadi ya biashara iliyobuniwa kuhifadhi kumbukumbu za mmiliki wake na viumbe walio hatarini kutoweka. Kadi hii ina picha za wanyama 28 walio hatarini kutoweka, na neno remember limewekwa kabla ya jina la mtu na jina la mnyama. Kila kadi ina ukubwa wa milimita 52 kwa 74 na imekatwa katika umbo linalotofautiana kulingana na aina ya mnyama. Uchapishaji unafanywa kwa njia ya duplex offset kwenye karatasi ya matte kwa kutumia wino wa mafuta ya soya. Kadi hii pia hutumika kama alama ya kitabu, na upande wa nyuma unaweza kutumika kwa maandishi mafupi. Lengo ni kuvutia usikivu kuelekea viumbe wanaosahaulika.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Remember Me Kadi ya Biashara ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Remember Me Kadi ya Biashara inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Remember Me Kadi ya Biashara ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ‘Remember Me’ is business cards developed to keep memories of the person and endangered species in business cards.

These cards contain images of 28 endangered species shouting to remember them, and these animals are a material to induce compassion for the being forgotten.

‘Remember Me’ is designed so that the names of people and endangered species are exposed at the same time. The word ‘remember’ inserted in front of these names reminds people of their concern for these two forgotten beings.
Dimensions & Packaging: 52x74mm (duplex offset printing on matte paper)
Tags: Memory, Endangered species, Environmental protection, Sustainability, Business card
Production Technology: Designed in the shape of an endangered species, this business card is the same size as a regular business card, but the shape is slightly different depending on the animal type. This product is printed with soybean oil which is less environmentally polluted and is specially cut to be used as a bookmark. The back of the card is designed so that you can write small notes or letters.
Design Challenge: Business cards are likely to be exchanged non-face-to-face in the near future. The next challenge is to create a new justification for having to use offline business cards in the rapidly changing trend of the times.
Research: Initially, our goal was to improve business cards as a more valuable means of communication. While planning business cards based on endangered species that are being forgotten from people's memories, we came to the idea of expanding this project into a campaign to inform the public about endangered species. Because we thought that such an attempt could be a great opportunity to arouse public interest in endangered species beyond improving the one-off shortcomings of business cards.
Inspiration: While Contemplating to improve business cards as a more valuable means of communication, we found a common point between the protagonist of the business card and the endangered animals being forgotten because of indifference. With this in mind, we designed business cards based on endangered species. This is because endangered species were a good material to help people worry about things that are being forgotten. Besides, this project was an opportunity to draw attention to endangered species.
Project Duration: This project started from November 2019 and finished in March 2020. The design is done in Seoul, production in Seoul.
Operation Flow: This business card has a bookmark and a memo paper function, both of which are ultimately devices for maintaining a memory of the business card's protagonist and endangered species. The bookmark function helps the names of the protagonists and endangered species in business cards be exposed from time to time, and the memo paper function helps to keep the memories of the other person longer through the transmission of sincerity and heart.
Team Members: Sung ho Nam