Muundo Zhuliguan Hote Nembo Ya Hoteli na Zhongxiang Zheng ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Chuma ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.
ChumaMchoro· 2021
Zhuliguan Hote Nembo Ya Hoteli
Mteja: Zhongxiang Zheng
Mshindi wa Tuzo ya Chuma ya A' Design Award katika Kategoria ya Mchoro
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #114786Muundo
Kuhusu Zhuliguan Hote Nembo Ya Hoteli
Zhuliguan ni hoteli yenye mada inayoangazia utamaduni wa mianzi, Mchoro huo unafanana na mianzi na mbayuwayu, na kuwafanya watu kutarajia kuanza kwa safari mpya. Nembo inatoa maendeleo kutoka kwa chochote hadi kitu, ambayo asili yake yanatokana na Taoism ya kifalsafa. Mabadiliko yake yamebeba falsafa ya Taoism ya jadi ya Kichina "Kutoka kwa Tao, Mmoja anazaliwa. Kati ya Moja, Mbili; Kati ya Mbili, Tatu; Kati ya Tatu, ulimwengu ulioumbwa", ikimaanisha "Njia ya Tao inafuata asili".
Utambuzi
Kuhusu Tuzo ya Chuma ya A' Design Award
Zhuliguan Hote Nembo Ya Hoteli ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Zhuliguan Hote Nembo Ya Hoteli inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Zhuliguan Hote Nembo Ya Hoteli inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- Zhuliguan is a themed hotel focusing on bamboo culture and we simplify the house into an ink dot, presenting the course of a wind-flown bamboo leaf passing by an ink dot (house) and turning into a bird. This change is a course of growing out of nothing. The pattern seems like both a bamboo and a swallow, enabling us to expect a new journey
- Vipimo na Ufungashaji
- UV, hot stamping
Bags:Depth330mm x Width250mm x Height80mm
Notebooks:Depth297mm x Width210mm x Height80mm
T-shirts:Small, Middle, Large, Extra large - Lebo
- Brand , Research , Hotel , Logo , Culture
- Teknolojia ya Uzalishaji
- Black and white are adopted as the dominant hues to further strengthen the dynamical change of the logo. In the post production, we combine the calligraphy and UV technology to highlight the fashion.
- Changamoto ya Ubunifu
- it vividly presents Zhuliguan Hotel's theme - a bamboo culture hotel with the theme of studying, planting, viewing and staying of bamboos. Its change carries the philosophy of traditional Chinese Taoism-"Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe"
- Utafiti
- Chapter 42 of Tao and Teh by Laozi-Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe.
- Msukumo
- The brand name comes from Zhuliguan (Bamboo Villa), a poem written by WANG Wei, who was a poet in Tang Dynasty of China. The logo pattern presents a course of gradual change. He was inspired by the philosophy of Chinese traditional Taoism- "Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe" from Chapter 42 of Tao and Teh by Laozi, which was the cosmogony of Laozi.
- Muda wa Mradi
- This project was started in Hangzhou, China in June 2017 and completed in Hangzhou, China in August 2018.
- Mtiririko wa Uendeshaji
- We have developed souvenirs for the project and refined the copywriting of "The foolish ask more and the wise do not doubt", which has been applied on notebooks, handbags and T-shirts. The souvenirs are loved by all guests, including children, and they can easily understand what the logo is intended to express.
- Hataza
- Trademark (2019) Zhongxiang Zheng
- Haki za Picha
- Image #1: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #2: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #3: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #4: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Video Credits: Designer:Mingyong Hou, Zhuliguan Hotel, 2020.
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