Muundo Inspiration Tovuti na WenYuan Chen and Ze Hao ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Dhahabu ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Tovuti na Wavuti.
DhahabuTovuti· 2021
Inspiration Tovuti
Mteja: Zippo
Mshindi wa Tuzo ya Dhahabu ya A' Design Award katika Kategoria ya Tovuti
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #117306Muundo
Kuhusu Inspiration Tovuti
Inspiration ni tovuti iliyoundwa kwa ajili ya chapa ya Zippo. Tovuti hii inawasilisha chapa hiyo kupitia utambulisho mpya wa kuona na kiolesura shirikishi cha mtumiaji. Picha zenye mwendo huzipa kurasa tabia ya kuona ya kimajaribio. Mandhari nyeusi imetumika katika mpangilio mzima ili kusaidia uzoefu thabiti wa kutazama. Muundo wa mwingiliano umejengwa kwa teknolojia ya kisasa ya kiolesura cha mtumiaji ili kuwafanya wageni waendelee kuvutiwa. Lengo ni kufungua mazungumzo na watumiaji na kueleza utamaduni wa chapa hiyo kwa namna ya kisasa.
Utambuzi
Kuhusu Tuzo ya Dhahabu ya A' Design Award
Inspiration Tovuti ni mshindi wa Tuzo ya Dhahabu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya daraja la kwanza, ya ajabu na ya kuvutia. Washindi wa Dhahabu ni kazi bunifu mno, zenye maono makubwa na za kung'aa kwa umaridadi zinazoakisi kipaji, hekima na ustadi wa wabunifu wao. Inspiration Tovuti inatarajiwa kuwa uvumbuzi unaosifiwa sana, wa kuweka mielekeo na wa kihistoria unaoleta thamani isiyo na kifani. Muundo huu ulioshinda Tuzo ya Dhahabu ya A' Design Award ni mradi wa kustaajabisha na unaoheshimika unaonufaisha sana na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Inspiration Tovuti huzua hisia kali za hamu, huamsha shauku, huhimiza ubunifu na hutuvutia.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- To pursuit conversations with consumers, they shall cultivate core personalities and translate them into Cultural Identity, Semiotics & Lifestyle interpretation and expressions.
They used the new brand visual and edgy interaction UI to show brand experience - Vipimo na Ufungashaji
- UI UX technology and website construction
- Lebo
- Z-era, Fashion
- Teknolojia ya Uzalishaji
- Using progressive UI technology to realize
- Changamoto ya Ubunifu
- The team received a lot of database and found it hard to sort out
- Utafiti
- To understand the compositions of Zippo’s Segmentation
To establish the Message House for product innovation
Step1
Know what they know from the previous projects
Step2
Understand the potential dimensions that may define the segments
Step3
Quantify what the segments look like and their market potential
Step4
Deep dive into the key segments and further understand their market performance - Msukumo
- ZIPPO has been one of the most reputable brands on earth since 1932. They managed to architect and express one of the most iconic product cultures in history. And now, in facing a highly-challenging local Chinese market - an age of unprecedented abundance of choices and speed of innovation, with consumers’ expectations moving faster than brand legacy, they feel the need to revamp our brand image to stay relevant in the market.
- Muda wa Mradi
- Shanghai 2020.11-2021.2
- Mtiririko wa Uendeshaji
- To pursuit conversations with consumers, they cultivate core personalities and translate them into Cultural Identity, Semiotics & Lifestyle interpretation and expressions.
- Hataza
- "Trademark (Year) Trademark Holder."
- Wanatimu
- Wenyuan Chen and Ze Hao
- Haki za Picha
- ZIPPO NO.347274
Imedhaminiwa
Gundua Zaidi ya Designers.org
Gundua bidhaa, huduma na fursa kutoka kwa washirika wetu wa matangazo.
Zaidi ya Kuchunguza
Miundo Inayohusiana
Chunguza miundo zaidi iliyoshinda tuzo kutoka kategoria hiyo hiyo, iliyochaguliwa kwa ubora.
