SuNeungDokHae Mfululizo wa Vitabu vya Elimu by Jaehun Kim is a highly esteemed winner of the very prestigious 2021 Tuzo ya Shaba ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.
ShabaMchoro· 2021
SuNeungDokHae Mfululizo wa Vitabu vya Elimu
by Jaehun Kim
Client: Visang
Tuzo ya Shaba ya A' Design Award Winner in Mchoro Category
Verified Award Winner
Verify Award Status for #118983The Design
About SuNeungDokHae Mfululizo wa Vitabu vya Elimu
SuNeungDokHae ni mfululizo wa vitabu vya elimu na kitambulisho cha chapa kwa ajili ya masomo ya ufahamu wa kusoma. Mfululizo huu unawasaidia wanafunzi wanaojiandaa kwa Mtihani wa Uwezo wa Kielimu wa Chuo (College Scholastic Ability Test) nchini Korea. Majalada yanatumia mtindo wa dirisha, yakionyesha matukio ya kielelezo yanayohusiana na maandishi yanayosomwa katika kila sura. Mfumo wa rangi hutenganisha nyanja za masomo kwa viwango vya shule ya msingi na sekondari ya awali. Ndani ya vitabu, mipangilio ya infographic huwasilisha maudhui ya kujifunza kwa njia ya kuona. Kila kitabu kina vipimo vya milimita 220 kwa 280 kwa 7, na kina pembe za mviringo kwa ajili ya usalama.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
SuNeungDokHae Mfululizo wa Vitabu vya Elimu ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. SuNeungDokHae Mfululizo wa Vitabu vya Elimu inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. SuNeungDokHae Mfululizo wa Vitabu vya Elimu hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- SuNeungDokHae is a professionally crafted learning brand for improving reading comprehension on the CSAT by deeply analyzing the language section. This resource of brand identity stems from its trademark series of illustrations that directly reflect the target learning content. Through a deliberate color system, this series separates the fields of study between elementary and middle school students and utilizes its infographic design to both visually and cognitively elucidate learning content.
- Dimensions & Packaging
- After consideration of the physical characteristics of its teenage readers, SuNeungDokHae is sized with dimensions of 220mm * 280mm * 7mm for easy transportation, and the corners are rounded for safety. To create positive aesthetics, Visang used spot coloring printing and an iridescent finish both based on the overall brand color system.
- Tags
- Reading Comprehension, korean, CSAT, student
- Production Technology
- Visang designed the cover of the work to stimulate the learners imagination through illustrations that enable the students to infer the learning topics in advance. Additionally, the interior composition features an infographic design that allows for content to be understood visually and cognitively, instead of only being passively read. In this way, the SuNeungDokHae brand differentiates itself from its peers.
- Design Challenge
- The greatest challenge was designing exceptional academic material that empowers learners to enjoy self-directed study without fear. To that end, various design methods were employed so that students would be able to read the CSAT learning content without burden. The infographics help students grasp the learning goals at a glance, present familiar characters, and apply warm and gentle colors to the content so that students can pursue the learning process without any pressure.
- Research
- Visang prioritized vocabulary and reading comprehension as foundational study skills without which multi-disciplinary learning ability would be compromised. The SuNeungDokHae Project aims to aid students in efficiently learning high-level reading content. Visang utilizes infographics to explain challenging content so that students can better visualize their studies. This has resulted in the successful launch of the brand, allowing it to support self-directed learning of CSAT reading content.
- Inspiration
- Essential value of the brand is its dedication to the process of finding joy in learning. Visang visualizes this process through the motif of a window. The world seen through the window depicts the essential stories contained within each book. The material in each chapter is related to the background images viewed through the window. In this way, the lessons can be engagingly studied, and the image of a brand identity that embraces the joy of learning is consistently applied throughout the work.
- Project Duration
- The SuNeungDokHae Project was conducted in Seoul, South Korea. The brand for improving reading comprehension on the College Scholastic Ability Test by deeply analyzing the language section was developed from June to December 2020.
- Operation Flow
- SuNeungDokHae is a reading comprehension learning brand developed for self directed study. Through gorgeous illustrations and an infographic design that can stir the learner’s emotional connection to the literary works, the series aims to reduce the weight of advanced level learning and to promote the perseverance needed for self motivated study.
- Team Members
- Creative Director : Ryeoeun Jung
Designer : Sehee Lim
Designer : Jiin Yu
Designer : Sujung Jang
Designer : Young Hyun Kim
Designer : Youn Seok Choi
Designer : Ji Sun Park - Image Credits
- VISANG
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