Moose Piss Uhuishaji wa Matangazo by Bruno Cintra

Moose Piss Uhuishaji wa Matangazo by Bruno Cintra is a highly esteemed winner of the very prestigious 2021 Tuzo ya Dhahabu ya A' Design Award in Usanifu wa Filamu, Video na Uhuishaji Competition Category.

DhahabuFilamu· 2021

Moose Piss Uhuishaji wa Matangazo

by Bruno Cintra

Client: Hermoso Compadre

Tuzo ya Dhahabu ya A' Design Award Winner in Filamu Category

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Verified Award Winner

Verify Award Status for #119093

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Moose Piss Uhuishaji wa Matangazo

Moose Piss ni uhuishaji wa matangazo ulioundwa kama sehemu kuu ya kampeni ya uzinduzi wa bia. Uhuishaji huu una urefu wa sekunde 40, unaendeshwa kwa fremu 12 kwa sekunde na umetengenezwa kwa mwonekano wa 4K. Uchoraji wa mkono uliunganishwa na michoro ya vielelezo na uchoraji wa kidijitali, na programu za kigrafiki zilitumika kwa uundaji wa muundo na uhariri wa sauti. Mtindo wa kuchekesha na usio rasmi ulichaguliwa ili kuendana na tabia ya chapa ya bia hiyo. Vipengele vya asili vilibadilishwa mtindo ili kujenga ulimwengu wa kidhahania. Uhuishaji huu umekusudiwa kwa video za mtandaoni na majukwaa ya mitandao ya kijamii.

The Recognition

About the Tuzo ya Dhahabu ya A' Design Award

Moose Piss Uhuishaji wa Matangazo ni mshindi wa Tuzo ya Dhahabu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya daraja la kwanza, ya ajabu na ya kuvutia. Washindi wa Dhahabu ni kazi bunifu mno, zenye maono makubwa na za kung'aa kwa umaridadi zinazoakisi kipaji, hekima na ustadi wa wabunifu wao. Moose Piss Uhuishaji wa Matangazo inatarajiwa kuwa uvumbuzi unaosifiwa sana, wa kuweka mielekeo na wa kihistoria unaoleta thamani isiyo na kifani. Muundo huu ulioshinda Tuzo ya Dhahabu ya A' Design Award ni mradi wa kustaajabisha na unaoheshimika unaonufaisha sana na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Moose Piss Uhuishaji wa Matangazo huzua hisia kali za hamu, huamsha shauku, huhimiza ubunifu na hutuvutia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project was created to be the main part of the beer launch campaign.
I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition.
Dimensions & Packaging: A digital animation, meant to run on YouTube, Vimeo, Facebook and Instagram. It is 40 seconds long, with a frame rate of 12 frames/second. The resolution is 4k.
Tags: Beer, Animation, Illustration, design, modern.
Production Technology: Manual draw and graphic software like Photoshop, After Affects and Audition.
Design Challenge: Choose a style that matches the product's proposal.
Research: I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.
Inspiration: I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.
Project Duration: 2 months.
Operation Flow: it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.
Patents: No patents.
Team Members: Bruno Cintra
Image Credits: No copyrights.