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Save Calendar Kazi ya Msingi: Mchoro wa Kalenda by Mengjia Li

Save Calendar Kazi ya Msingi: Mchoro wa Kalenda by Mengjia Li is a highly esteemed winner of the very prestigious 2021 Tuzo ya Fedha ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.


FedhaMchoro· 2021

Save Calendar Kazi ya Msingi: Mchoro wa Kalenda

by Mengjia Li

Client: Northeastern University

Tuzo ya Fedha ya A' Design Award Winner in Mchoro Category

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Verified Award Winner

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Colors

The Design

About Save Calendar Kazi ya Msingi: Mchoro wa Kalenda

Save Calendar ni mfululizo wa michoro iliyoundwa kwa ajili ya kalenda yenye mada ya kuhifadhi chakula. Michoro hiyo inaonyesha shamba la kilimo kupitia misimu minne ya masika, kiangazi, vuli na baridi. Rangi hubadilika kulingana na kila msimu, hivyo vipindi hivyo vinne ni rahisi kuvitofautisha. Muundo wenye ulinganifu wa mtindo wa Kichina unavipa vielelezo hivi mwonekano wa kisasa. Taarifa za mwezi na msimu zimewekwa juu ya kila karatasi. Michoro hii ilitengenezwa kwa kutumia programu za kompyuta na kuchapishwa kwa vipimo vya milimita 800 kwa 800. Mfululizo huu unaonyesha kazi ngumu ya wakulima na kuwakumbusha watu kuthamini chakula.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Save Calendar Kazi ya Msingi: Mchoro wa Kalenda ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Save Calendar Kazi ya Msingi: Mchoro wa Kalenda inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Save Calendar Kazi ya Msingi: Mchoro wa Kalenda ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
By showing the changes of the four seasons in the field, combining the field scenery with the calendar modeling, exploring the Chinese fashion and charm, thus creating illustration design works with modern design flavor and national characteristics.
Dimensions & Packaging
Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 1800mm (W), 300dpi, cmyk.
Tags
Economy, field, seasons change, illustration design, Chinese style
Production Technology
Draw a series of illustrations and expressions by computer software. It is produced by high-level printing and manufacturing technology to show the details of beautiful and exquisite illustrations.
Design Challenge
The difficulty lies in accurately grasping the characteristics of the four seasons in the field, combining the scenery of the four seasons with the color change, and accurately distinguishing the four seasons by color, so as to shape the modern aesthetic feeling.
Research
Starting from the four seasons of the field, it is depicted by the expression technique of national tide style. Taking the changes of the fields in spring, summer, autumn and winter as the breakthrough point, the gifts of the fields to people are reflected through the pictures. The month and season information is added at the top of the screen to further highlight the theme of frugal calendar and remind people to cherish food.
Inspiration
It is the traditional virtue of the Chinese nation to practise economy and oppose waste. However, with the development of the era of consumer economy, waste phenomena emerge one after another. Starting from saving food, this set of works reflects the hard work of farmers by showing the four seasons of the field, so as to awaken people's gratitude for food.
Project Duration
In Shenyang, a major agricultural product producing province, in 2020 .
Operation Flow
This design takes the changes of the four seasons of the field as the breakthrough point to create a series of illustrations. The symmetrical composition with strong Chinese flavor enhances the visual impact of the picture and attracts people's aesthetic interest with high aesthetic effect.
Team Members
Art Director: Huo Kai, designer: Li Mengjia
Image Credits
Image #1 : Li Mengjia, 2020
Image #2 : Li Mengjia, 2020
Image #3 : Li Mengjia, 2020
Image #4 : Li Mengjia, 2020
Image #5 : Li Mengjia, 2020

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