Muundo Diablo Black Lebo la Divai na Ximena Ureta ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
FedhaUfungashaji· 2021
Diablo Black Lebo la Divai
na Ximena Ureta
Mteja: Concha y Toro
Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #119906Muundo
Kuhusu Diablo Black Lebo la Divai
Diablo Black ni lebo la divai lililoundwa kwa ajili ya divai ya Chile kutoka eneo la Maule. Lebo hili linamuweka Ibilisi kama sura kuu, likionyesha tabia ya giza, ya siri na iliyoiva kifahari. Lebo lenye umbo la koni limechapishwa kwa njia ya offset kwa rangi saba maalum kwenye karatasi inayojibandika yenyewe, na limemaliziwa kwa karatasi ya dhahabu ya matt, uchapaji wa kuchomeka na vanishi ya UV yenye ung'aro wa satini. Majaribio ya kurudia-rudia yalihitajika ili kuchapisha rangi juu ya karatasi ya dhahabu inayong'aa, ili sura ionekane kati ya rangi nyeusi, nyekundu na dhahabu ikiwa na mwonekano wa kuungua. Muundo huu unaunganisha desturi ya divai na roho ya kisasa ya chapa.
Utambuzi
Kuhusu Tuzo ya Fedha ya A' Design Award
Diablo Black Lebo la Divai ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Diablo Black Lebo la Divai inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Diablo Black Lebo la Divai ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- Diablo Black is a wine that combines the tradition of the acclaimed terroir of Maule, southern Chile, with superior winemaking know-how. With grapes that have ripened to perfection, it has delicious notes of black fruits, and is generous, flavorful, dark and mysterious. Diablo is enriched by the earth and energized by its molten core.
- Vipimo na Ufungashaji
- Conical label. Upper width: 10.60 mm. Lower width: 10 mm. Height: 12.20 mm
- Lebo
- Diablo Black, Diablo Red, Concha y Toro, Ximena Ureta, wine packaging, label design,Chilean wine, packaging.
- Teknolojia ya Uzalishaji
- Label: Offset printed in 7 special colors on Estate #8 - Self-adhesive, pantone Black, pantone 438U, pantone 1935U, pantone 877U, pantone 109U, pantone 433U, matt gold foil, stamp and UV Satin varnish.
- Changamoto ya Ubunifu
- The creative challenge for Diablo Black was to visually represent the Devil’s mysterious, intriguing, sophisticated, irreverent, dark and elegant personality: a personality that would produce a strong attraction to the extraordinary. To combine the tradition of the wine industry and the modernity of the brand's spirit. The challenge for a label like this is to design a packaging that could appeal several markets in the world.
- Utafiti
- The difficulties in the technical delivery for this project were very demanding. Several tests were made to achieve, among many things, the printing of the colors on shiny gold foil, so that the Devil's face could be seen between blacks, reds and gold foil with a burnt appearance.
- Msukumo
- Diablo Black is a pact with the extraordinary, where the serious and traditional give way to the sophisticated and disruptive. It is an intriguing and attractive brand, in which the Devil is the protagonist who seeks out those who want to be tempted by a wine that reflects his dark and mysterious style. 6 months that make the difference, 6 weeks that define a style, 6 days that are the precise time for perfection. The winemaking process follows Diablo's characteristic style.
- Muda wa Mradi
- The project started in March 2019 in Santiago, Chile. It was launched in March 2020.
- Mtiririko wa Uendeshaji
- The brand focuses on the most daring and demanding consumers, who value brands that set them apart as unique individuals. They select wines based not only on their quality or winemaking characteristics, but also on the values that the brand stands for. They care about their image and seek out brands that can contribute something to their personal style, with value proposals that go beyond the product itself, expanding to include a broader experience.
- Wanatimu
- Art direction and design: Ximena Ureta, Production: Juan Rojas, Printing: Acrus CCL Chile.
- Haki za Picha
- Image #1: Macarena Álvarez, Image #2: Macarena Álvarez, Image #3: Macarena Álvarez, Image #4: Macarena Álvarez, Image #5: Macarena Álvarez
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