Mountain Tea Ufungaji wa Chai by Xianfeng Wu

Mountain Tea Ufungaji wa Chai by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.

FedhaUfungashaji· 2021

Mountain Tea Ufungaji wa Chai

by Xianfeng Wu

Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category

22,761

Verified Award Winner

Verify Award Status for #123305

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mountain Tea Ufungaji wa Chai

Mountain Tea ni muundo wa ufungaji kwa keki za chai zilizoshinikizwa. Kila keki ya chai imefungwa kama peremende, jambo linalorahisisha matumizi ya chai na kuipa mwonekano wa kisasa. Ufungaji unatumia karatasi ya mikono inayohifadhi mazingira, ukifuata mtindo wa zamani wa ufungaji kwa njia mpya. Muundo huu una vifurushi vinne vinavyojitegemea ambavyo vinaweza kuunganishwa kuwa picha moja kamili rafuni. Mchoro unaonyesha majani ya chai, miti ya chai na wanyama adimu wa Xishuangbanna huko Yunnan, China, mahali ambapo chai hii hupandwa. Kifurushi kina vipimo vya milimita 280 kwa 205 kwa 70.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Mountain Tea Ufungaji wa Chai ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Mountain Tea Ufungaji wa Chai inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Mountain Tea Ufungaji wa Chai ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Different from traditional Chinese tea packaging, tea cake is wrapped like candy, which is more convenient in use and fashionable in vision.
Dimensions & Packaging: 280mmX205mmX70mm
Tags: Tea packaging, tea cakes, original, environmentally friendly, tea tree
Production Technology: Tea cake is wrapped with environmental protection hand-made paper, and then superimposed together, which is the inheritance of the ancient packaging form and an innovation.
Design Challenge: In the process of product proofing and production, there are also many obstacles, because some of them are completed by hand, and there are some difficulties in the assembly process. Through close communication with the manufacturer in the later stage, the final product can be perfectly presented, and the market feedback is good.
Research: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration: This tea is produced in Xishuangbanna, an ethnic minority region in Yunan Province of China. Xishuangbanna is Chinese only tropical rain forest nature reserve, with favorable natural ecological preservation and various rare animals and plants. Xishuangbanna is renowned for tea both in China and abroad.
Looking at the tea leaf on the external packing, people feel a moving original scene, where local representative rare animals are in thearborescens tree, vivid and natural.
Project Duration: The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Operation Flow: Four independent packaging, can be combined into a complete picture, product shelf display effect is outstanding, also reflects the growth of this tea regional cultural background.
Team Members: Wu Xianfeng