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Tralock Kifungashio cha Kufuli by Bakhtiyar Baimurzayev

Tralock Kifungashio cha Kufuli by Bakhtiyar Baimurzayev is a highly esteemed winner of the very prestigious 2022 Tuzo ya Shaba ya A' Design Award in Usanifu wa Ufungashaji Competition Category.


ShabaUfungashaji· 2022

Tralock Kifungashio cha Kufuli

by Bakhtiyar Baimurzayev

Client: Bakhtiyar Baimurzayev

Tuzo ya Shaba ya A' Design Award Winner in Ufungashaji Category

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Colors

The Design

About Tralock Kifungashio cha Kufuli

Maandishi ya Kitabu: Tralock ni kifungashio kilichobuniwa kwa ajili ya kufuli ya sanduku la kusafiria. Kisanduku kimeundwa kwa umbo la sanduku dogo la safari, jambo linaloufungamanisha moja kwa moja kifungashio na madhumuni ya bidhaa hiyo. Jina hilo limeundwa kwa kuchanganya maneno travelling (kusafiri) na lock (kufuli), na herufi o katika nembo imeundwa kwa umbo la tundu la ufunguo. Muundo huu una tabaka mbili. Kiini cha bwelisita (blister) hushikilia kufuli na funguo mahali pake, na tabaka la kadibodi hubeba muundo uliochapishwa. Sehemu iliyokatwa (diecut) huruhusu mnunuzi kuona bidhaa iliyomo ndani. Rangi angavu zinaakisi dhamira ya usafiri na kusaidia kifungashio hicho kujitokeza wazi.

The Recognition

About the Tuzo ya Shaba ya A' Design Award

Tralock Kifungashio cha Kufuli ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Tralock Kifungashio cha Kufuli inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Tralock Kifungashio cha Kufuli hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Tralock is a travel suitcase lock.
The packaging was created starting with the name and ending with the design of the packaging itself. It was created to stand out from the standard locks that do not have much design and to attract the attention of the buyers. The name is a mix of travelling and lock. The design itself is directly related to its purpose, it is made in the form of a suitcase.
Dimensions & Packaging
Width 100 mm x Depth 25 mm x Height 143 mm
Tags
packaging design, box, professional, travelling, lock
Production Technology
The box is made of two layers, the first is blister core to fix the lock and the keys inside, and the second one is a cardboard to show the design itself.
Design Challenge
The main challenge was to combine the design idea of the "suitcase" with the product, while keeping the simplicity of packaging assemblance.
Research
The market research was carried out to create brand concept that would stand out among the competitors and draw attention of the potential buyers. Together with this, iconographic elements were created and thought out to represent the travelling theme.
Inspiration
The task was to do something extraordinary with a packaging that manufacturers do not usually design.
The main idea is simple. Traveling is something that brings emotions, moments and bright colors to people's lives. The execution of the design in these colors conveys this idea in a full way. All elements are thought in a travelling style, and the letter "o" in the logo in a form of lock hole.
Project Duration
Duration: September-December, 2020
Location: Kazakhstan
Operation Flow
The box as a whole is a simple and straightforward travel element. The inner part of the blister fixes the product itself, the lock and the key, while the whole structure is made in the way that the consumer can see the product through the diecut. The blister layer is glued to the cardboard layer and when collecting the box, the consumer gets the feeling that he is holding a small suitcase in his hands.
Patents
Copyrights belong to Bakhtiyar Baimurzayev
Team Members
Bakhtiyar Baimurzayev
Image Credits
All images Credits to Bakhtiyar Baimurzayev

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