Fly By Jing Kifungashio cha Kiungo cha Chakula by Fly By Jing is a highly esteemed winner of the very prestigious 2022 Tuzo ya Shaba ya A' Design Award in Usanifu wa Ufungashaji Competition Category.
ShabaUfungashaji· 2022
Fly By Jing Kifungashio cha Kiungo cha Chakula
by Fly By Jing
Client: Fly By Jing
Tuzo ya Shaba ya A' Design Award Winner in Ufungashaji Category
Verified Award Winner
Verify Award Status for #130534The Design
About Fly By Jing Kifungashio cha Kiungo cha Chakula
Fly By Jing ni muundo wa kifungashio kwa ajili ya mchuzi wa pilipili wa Sichuan wenye mchanganyiko wa ukavu na ukali (chili crisp), unaouzwa katika chupa ya kioo. Muundo huu una mizizi katika mila lakini umeundwa kulingana na jinsi watu wanavyokula leo. Mchanganyiko wa rangi unaovutia pamoja na sauti ya moja kwa moja ya mawasiliano huutofautisha kifungashio hiki na michuzi mingine sokoni. Sentensi ndefu zilizochapishwa kwenye lebo zinaelezea chapa hiyo na kuivunja vunja kwa msomaji ili aielewe kwa urahisi. Muundo huu unaonyesha maadili na dhumuni la chapa hiyo, ambayo inachota ladha za jiji la Chengdu na mikahawa yake midogo ya kienyeji.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Fly By Jing Kifungashio cha Kiungo cha Chakula ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Fly By Jing Kifungashio cha Kiungo cha Chakula inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Fly By Jing Kifungashio cha Kiungo cha Chakula hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Rooted in tradition but made for the way we eat today, Fly By Jing doesn’t conform to anyone else’s notions of value, taste, and tradition - and neither does the design. The packaging's boldness is incomparable to any other sauce on the market. Its elements, such as run-on sentences breaking down the brand, the unapologetic tone, and the striking color palette, all reflect Fly By Jing's values and purpose.
- Dimensions & Packaging
- W 6mm x D 6mm x H 8.5mm, glass jar
- Tags
- Food, condiment, sauce, packaging, spicy, chili crisp, Sichuan, Chinese
- Inspiration
- The rebrand of FBJ was aligned with the "rebrand" of its founder, Jing. She founded Fly By Jing in 2018, inspired by the flavors of her hometown Chengdu and its popular ‘fly restaurants’ - soulful hole-in-the-wall eateries so good they attract diners like flies. Her journey in food has taken her from the streets of Chengdu to cities all over the world. Fly By Jing is the product of a journey of discovery and coming home to self.
- Team Members
- Founder: Jing Gao
Head of Brand: Jazlyn Patricio-Archer
Designers: DayJob Agency - Image Credits
- All images / Photographer / Maria Be
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