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Oct Ohbay Mfumo Wa Alama Za Kutafuta Njia by Updesign

Oct Ohbay Mfumo Wa Alama Za Kutafuta Njia by Updesign is a highly esteemed winner of the very prestigious 2022 Tuzo ya Chuma ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.


ChumaMchoro· 2022

Oct Ohbay Mfumo Wa Alama Za Kutafuta Njia

by Updesign

Client: OCT Group

Tuzo ya Chuma ya A' Design Award Winner in Mchoro Category

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The Design

About Oct Ohbay Mfumo Wa Alama Za Kutafuta Njia

Uchina, Jiji la Shenzhen, asilimia 95 ya wakazi wake ni wahamiaji waliofika katika eneo hili refu na nyembamba la pwani katika kipindi cha miaka 30 iliyopita. Ni sawa na Jiji la New York, lakini ukuaji wake wa haraka unamaanisha maisha yana shughuli nyingi sana. Mji huu unaoendelea kwa kasi zaidi duniani unahitaji kutekeleza hatua zinazopunguza ukosefu wa usalama wa wahamiaji wake. Hifadhi ya mijini katika mradi huu ndio mahali maarufu zaidi pa kupumzika na ufuo wake mrefu. Kokoto zimechaguliwa kama mada ya mfumo wa alama kama inavyoangazia uzoefu wa maisha ya wahamiaji na kuonyesha upande wa kibinadamu wa jiji.

The Recognition

About the Tuzo ya Chuma ya A' Design Award

Oct Ohbay Mfumo Wa Alama Za Kutafuta Njia ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Oct Ohbay Mfumo Wa Alama Za Kutafuta Njia inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Oct Ohbay Mfumo Wa Alama Za Kutafuta Njia inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Both the civic park and the commercial space are of different types of operation and environment. They are juxtaposed and connected through the use of the interactive visual sign – sea waves and gravels. The cognition toward the complex's functions is unified.
Dimensions & Packaging
Material – Stainless Steel Baking Finish Type 316 2mm thick, Sign Board Size –2400mmX1230mmX215mm, Sign Board Base – 800mmX800mmX1300mm
Tags
Coastal, Signage, Park, Commercial, Hurricane, Waterfront
Production Technology
The outdoor sign boards, with an emphasis on the completeness and solidness of gravels, adopt the integrated design of assembling the main skeleton in factory in advance. This approach ensures the perfect presentation of signage, and is convenient for on-site assembly and maintenance. Moreover, it is resistant to the hurricane of over 12 levels in summer. The transparent messaging medium boards are illuminated in blue for navigation at night, expressing the ocean elements.
Design Challenge
The commercial architecture as well as several landmark buildings and structures, such as Ferris wheel and concert hall, are of different styles. The biggest challenge was to create a unified but unique wayfinding signage system that integrates itself into the surrounding environment by minimalism and to the greatest extent expresses the generousness visually.
Research
The location of the project is a coastal city, but spaces along the shoreline that are situated in downtown and offer opportunities to touch the sea are quite rare. After we analyzed the satellite map and the urban planning of the whole city, based on the on-site investigation on similar environments, the waterfront visual factors have been deemed as one of the citizens' common needs nowadays.
Inspiration
The coastal park in a tropical city integrates multifunctional spaces including high-end shopping mall and varied event places. The shoreline in downtown is approximately 80km, most of which is not suitable for waterfront activities. The park provides citizens with safe waterfront environment and experience of high quality. The wayfinding signage system is derived from sea waves and gravels, the coastal elements seen often locally, complementing citizens' expectation for coastal city.
Project Duration
February 2020 Bao’an District, Shenzhen, Guangdong, China
Operation Flow
The outdoor sign boards in the shape of gravels scatter throughout the park with a broad view, dotting the green land along the paths like on the beach. The interior sign boards are formed in the shape of sea waves, interlocking the geometrical building volumes like a flying spray at sea. When roaming from the seaside to the park, visitors could have a feeling that coastal elements are revealed everywhere.
Team Members
Zhang Yi(creative director)
Luo Xin (project manager)
Wen Yuehua(designer)
Image Credits
Updesign

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