Freeze Dried Ufungashaji wa Kahawa na Shanghai Yuanshang Culture Communication Co., Ltd.

Muundo Freeze Dried Ufungashaji wa Kahawa na Shanghai Yuanshang Culture Communication Co., Ltd. ni mshindi mashuhuri wa tuzo ya kifahari ya 2022 Tuzo ya Dhahabu ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.

DhahabuUfungashaji· 2022

Freeze Dried Ufungashaji wa Kahawa

na Shanghai Yuanshang Culture Communication Co., Ltd.

Mteja: Huzhou Jinnuokang Health Technology Co., Ltd.

Mshindi wa Tuzo ya Dhahabu ya A' Design Award katika Kategoria ya Ufungashaji

36,469

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #134719

Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu Freeze Dried Ufungashaji wa Kahawa

Freeze Dried ni muundo wa ufungashaji wa kahawa ulioundwa kwa ajili ya soko la watumiaji vijana. Ufungashaji huu unachanganya mwonekano wa kisasa na vipengele vya utamaduni wa jadi wa Kichina. Dhana ya kuona imejengwa juu ya vipengele vitano vya dhahabu, mbao, maji, moto na ardhi, na inatumia rangi za jadi za Kichina. Kopo kubwa hubeba makopo kadhaa madogo, hivyo seti hii ni rahisi kuhifadhi na kubeba. Kila kopo dogo linaweza kufungwa tena, jambo linalosaidia kudhibiti kiasi cha kahawa kinachotumika. Lebo ya nje imechapishwa kwenye karatasi iliyopakwa, na makopo madogo yametengenezwa kwa polypropylene.

Utambuzi

Kuhusu Tuzo ya Dhahabu ya A' Design Award

Freeze Dried Ufungashaji wa Kahawa ni mshindi wa Tuzo ya Dhahabu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya daraja la kwanza, ya ajabu na ya kuvutia. Washindi wa Dhahabu ni kazi bunifu mno, zenye maono makubwa na za kung'aa kwa umaridadi zinazoakisi kipaji, hekima na ustadi wa wabunifu wao. Freeze Dried Ufungashaji wa Kahawa inatarajiwa kuwa uvumbuzi unaosifiwa sana, wa kuweka mielekeo na wa kihistoria unaoleta thamani isiyo na kifani. Muundo huu ulioshinda Tuzo ya Dhahabu ya A' Design Award ni mradi wa kustaajabisha na unaoheshimika unaonufaisha sana na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Freeze Dried Ufungashaji wa Kahawa huzua hisia kali za hamu, huamsha shauku, huhimiza ubunifu na hutuvutia.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: Yuanshang Coffee is a new domestic coffee brand created for young consumers with the key features of "ingenuity", "Quality" and "fashion". To echo the brand theme, the packaging is mainly designed based on young and fashion image, incorporating a lot of popular elements of Chinese traditional culture. So its overall look and texture is unique and fashionable.
Vipimo na Ufungashaji: Diameter 95mm
Height 130mm
Lebo: Ingenious, Quality, Fashion
Teknolojia ya Uzalishaji: [Outer Packaging]
Printed outer label 128g coated paper 4+2 printing+film overlaying +uv
Paper volume, middle layer Kraft paper, inner wall black cardboard
Top 100 screen pvc plastics
[Small Can Packaging]
Technique: injection molding process and printing
Material: polypropylene (PP)
Changamoto ya Ubunifu: The biggest challenge of the design was the mastery of the craft in the production process. For the outer packaging, it’s hard to keep the integrity of the top plastic sheet fixing and screen printing. While the difficulty for inner small cans lies in the weight control within 0.3g per bottle, and the temperature and pressure is the solution to the shrinkage of pp material after cooling.
Utafiti: The design team of the work has visited various coffee shops and places where young people gather to study customer preference. The design finds common ground in the interaction between Chinese fashion and western-style coffee, sets up the fashion standard of Chinese brands and shapes the image of domestic Chinese good coffee from taste to image. The packaging caters to the taste and preferences of the young generation.
Msukumo: The packaging is inspired by the concept of "five elements" in Chinese traditional culture, namely "gold, wood, water, fire and earth". It is integrated with Chinese traditional colors. Along with cans of different sizes, the packaging is delicate and eye-catching.
Muda wa Mradi: The project started in Shanghai in November 2020 and ended in May 2021.
Mtiririko wa Uendeshaji: The most outstanding advantage of this packaging design is its visual recognition and convenience in carrying and storage. The unique packaging of large and small cans with the traditional colors can easily catch attention, whether it is placed on supermarket shelves or coffee trucks. The secondary sealing of small package is impressive, which is easy to carry and control the dosage. Large cans are for convenient for storage and can also adapt to common home styles.