Aqua Minerale Redesign Ufungashaji wa Vinywaji by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.
FedhaUfungashaji· 2022
Aqua Minerale Redesign Ufungashaji wa Vinywaji
by PepsiCo Design and Innovation
Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category
Verified Award Winner
Verify Award Status for #137231The Design
About Aqua Minerale Redesign Ufungashaji wa Vinywaji
Aqua Minerale Redesign ni muundo wa ufungashaji kwa chapa ya maji ya chupa yanayouzwa nchini Urusi. Uundaji huu upya unahusisha safu kuu pamoja na safu ndogo zenye ladha, ukiziunganisha bidhaa zote chini ya mfumo mmoja wa utambulisho wa kuona. Dhana hii inatokana na wazo la maji kama chanzo cha uhai, likidhihirishwa kupitia maumbo yanayotiririka na mistari yenye madaha. Muundo huu ulioungana unaoanisha safu na kuboresha uonekanaji wa bidhaa rafuni. Nia ni kuwasaidia watumiaji wanaotaka kudumisha hisia ya usawa wakati wa siku zenye shughuli nyingi.
The Recognition
About the Tuzo ya Fedha ya A' Design Award
Aqua Minerale Redesign Ufungashaji wa Vinywaji ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Aqua Minerale Redesign Ufungashaji wa Vinywaji inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Aqua Minerale Redesign Ufungashaji wa Vinywaji ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Aqua Minerale is a popular water brand, available for purchase in Russia, that encourages consumers in their pursuits and supports them as they strive to keep in balance throughout their busy days. It was time for a redesign, so the Design Team was tasked with bringing a new holistic portfolio vision to life, harmonizing the Aqua Minerale portfolio, and building a beautiful and compelling Visual Identity System.
- Inspiration
- The Design Team had to take into consideration both Aqua Minerale’s core and flavor sublines for this redesign, and needed to create a new packaging design that would improve product visibility on shelf. As we conceptualized a new direction for Aqua Minerale, we embraced the idea of water being a unique source of life, and inspiration for living a life of fluidity and grace.
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