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Carbon Research Utambulisho wa Chapa by Sxdesign

Carbon Research Utambulisho wa Chapa by Sxdesign is a highly esteemed winner of the very prestigious 2022 Tuzo ya Shaba ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.


ShabaMchoro· 2022

Carbon Research Utambulisho wa Chapa

by Sxdesign

Client: Carbon Research

Tuzo ya Shaba ya A' Design Award Winner in Mchoro Category

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Verified Award Winner

Verify Award Status for #137997

Colors

The Design

About Carbon Research Utambulisho wa Chapa

Carbon Research ni utambulisho wa chapa uliobuniwa kwa ajili ya jarida la kitaaluma lililoanzishwa katika muktadha wa uwiano wa kaboni (carbon neutrality). Nembo hiyo inaunganisha taswira ya dunia na muundo wa atomiki wa kaboni ili kuonyesha uhifadhi wa mazingira. Miunganiko ya mistari inachanganya latitudo za dunia na njia za elektroni, ikidokeza fikra huria na mawasiliano mapana zaidi. Muundo wenye ulinganifu na unaozunguka unaakisi jumuiya ya kitaaluma iliyoshikamana. Nembo hiyo iliyounganishwa huchapishwa kwenye jalada za majarida na vyombo vingine halisi vya habari, na inabaki kusomeka kwa urahisi hata katika ukubwa mdogo wa milimita 20 kwa 5.

The Recognition

About the Tuzo ya Shaba ya A' Design Award

Carbon Research Utambulisho wa Chapa ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Carbon Research Utambulisho wa Chapa inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Carbon Research Utambulisho wa Chapa hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Carbon Research's logo uses earth and carbon atomic to convey ideas of carbon neutrality and eco-protection. In detail, we use line connections to merge earth’s latitudes with electronic tracks, which means bounds of thought and symbolizes more communication. The surrounding and symmetrical structure reflects the image of a cohesive academic community. Overall, the design conveys the brand value of an international, top-tier journal and reflects a sense of mission for the time.
Dimensions & Packaging
The combine logo can be print on the minimal size at 20mm x 5mm.
Tags
graphics, illustration and visual communication, logo, academic journal, carbon, earth
Production Technology
It can be printed on magazine covers or other products.
Design Challenge
In order to express carbon, environmental protection and other elements while making the brand logo convey a deeper significance to help brand positioning, the selection of elements, how to match and combine them, and how to handle the details in the design process are huge challenges that require systematic and unified thinking by the design team.
Research
Research has shown that visual symbols with broad consensus can evoke a common memory and establish a unified perception of a certain figure. Earth is one of such symbols. besides expressing the concept of eco-friendly, the use of the earth as the core element of the organization over a long period of time has built a solid consensus in people's minds that they are socially responsible, international and reliable, which is the main reason why we chose this element for carbon research.
Inspiration
Carbon Research is an academic journal founded in the context of carbon neutrality. It aims to promote the cause of human eco-protection with an international, top-notch and authoritative figure. Based on this position, designers finally chosen the earth, commonly used by international organizations as the core element of the brand identity with the carbon atomic structure.
Project Duration
The project started in January 2022 in Beijing and finished in February 2022 in Beijing, China.
Operation Flow
The combine logo is used primarily as a typographic element on journal covers, as well as printed on journal covers or other physical media.
Patents
Sxdesign
Team Members
Yingfei Sun
Hao Huang
Qian Hao
Haining Jiang
Xu Chen
Rong Zhang
Wushuang Li
Fengchang Wu
Image Credits
Sxdesign

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