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Stadium SC Freiburg Mfumo Wa Kutafuta Njia by Thomas Geissert

Stadium SC Freiburg Mfumo Wa Kutafuta Njia by Thomas Geissert is a highly esteemed winner of the very prestigious 2022 Tuzo ya Chuma ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.


ChumaMchoro· 2022

Stadium SC Freiburg Mfumo Wa Kutafuta Njia

by Thomas Geissert

Client: Teamgeissert

Tuzo ya Chuma ya A' Design Award Winner in Mchoro Category

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Colors

The Design

About Stadium SC Freiburg Mfumo Wa Kutafuta Njia

Lengo lilikuwa kuunda mfumo wenye utambulisho wake na uhalisi wake ambao unaenda mbali zaidi. Muundo wa uwanja mpya wa SC Freiburg una muundo wa msingi wa orthogonal na paa la orthogonal. Kanuni ya mwongozo wa muundo wa usanifu, ili kuunda muundo wa kutengeneza utambulisho, lazima iungwa mkono. Mfumo mpya wa kutafuta njia na uelekezi kwa hivyo unajidhihirisha kwa lugha wazi ya umbo. Inakaribisha na kuwajulisha wageni na mashabiki tayari katika eneo la nje (maegesho, busstop, tram), huwaongoza kwenye viingilio na kwenye uwanja kupitia promenade hadi viti.

The Recognition

About the Tuzo ya Chuma ya A' Design Award

Stadium SC Freiburg Mfumo Wa Kutafuta Njia ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Stadium SC Freiburg Mfumo Wa Kutafuta Njia inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Stadium SC Freiburg Mfumo Wa Kutafuta Njia inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The goal was to create a system with its own identity and originality that goes beyond. The structure of the new stadium of SC Freiburg consists of an orthogonal basic form and an orthogonal roof. The guiding principle of the architectural design, to create an identity-forming structure, must be supported. The new wayfinding and orientation system therefore presents itself with a clear language of form.
It welcomes and informs visitors and fans already in the outdoor area (parking, busstop, tram), leads them to the entrances and in the stadium via the promenade to the seats.
Dimensions & Packaging
Various dimensions according to the neccessities on-site
Tags
wayfinding, grafics, communication, modern, contemporary, reluctant, minimal, plain, timeless
Production Technology
colored alupanels with colored foil
Research
All texts, arrows and pictograms are provided in high-contrast black or white on the colorful areas.
The new font is Trade Gothic. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
Inspiration
The aim of the new wayfinding system is to achieve a harmonious overall concept of architecture and the signagesystem. The wayfinding system picks up on existing designs / the color scheme of SC Freiburg's corporate design. Grotesk typeface "Trade Gothic" (sans serif) is distinguished by its narrow run and at the same time good legibility. A hierarchy that captures and structures the information facilitated was created.
Project Duration
The design process stated in febuary 2020 and the official opening/the first football game was in summer 2021
Operation Flow
the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the fans, but also makes the space tangible and thus creates identification and identity.
Team Members
Thomas Geissert
Image Credits
TEAMGEISSERT

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