Altitude Series Lebo ya Mvinyo na Yanhui Zhang

Muundo Altitude Series Lebo ya Mvinyo na Yanhui Zhang ni mshindi mashuhuri wa tuzo ya kifahari ya 2023 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.

FedhaUfungashaji· 2023

Altitude Series Lebo ya Mvinyo

na Yanhui Zhang

Mteja: Wuhan Pufine Creative Technology Co., Ltd.

Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Ufungashaji

23,683

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #141117

Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu Altitude Series Lebo ya Mvinyo

Altitude Series ni lebo ya mvinyo iliyoundwa kwa ajili ya mvinyo kutoka eneo la Shangri-La na iliyochochewa na ramani za hazina za hadithi za matukio ya kusisimua. Lebo hii inatumia ramani ya mwinuko kuonyesha mwinuko wa juu na latitudo ya chini ya eneo la kilimo. Vielelezo vya kuratibu na takwimu za mwinuko zinaonyesha ubora na daraja la kila mvinyo. Rangi tatu zinarejelea mazingira ya eneo hilo, ambapo fedha inawakilisha theluji, buluu inawakilisha ziwa na nyeusi inawakilisha anga la usiku. Kuratibu za dhahabu zilizoinuliwa kidogo hufanya kila daraja kutambulika kwa urahisi. Uchapishaji wa urujuanimno unatumika kwenye karatasi maalum yenye michirizi laini iliyopinda ambayo hurudisha mwanga.

Utambuzi

Kuhusu Tuzo ya Fedha ya A' Design Award

Altitude Series Lebo ya Mvinyo ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Altitude Series Lebo ya Mvinyo inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Altitude Series Lebo ya Mvinyo ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: Shangri-La, a treasure producing area for wine as it features the unique geographical location of high altitude and low latitude. The unique creativity of "altitude map" used for the product reflects the theme of the product directly. The quality and grade of the wine are implied by the coordinates and figures of the altitude, which could further promote users to study and discover the secret of the treasure.
Vipimo na Ufungashaji: Width: 90MM, height: 95MM
Lebo: Shangri-La, treasure, map, poster, wine, packaging design
Teknolojia ya Uzalishaji: The texture of touching comes from curved lines of tiny particles as a special paper used for the UV printed label, which could produce different light refraction effects and a sense of an improved quality of the product is presented. Three colors of label correspond to local environment, silver for snow, blue for lake and black for night sky. The slightly convex golden coordinates indicate to the altitude and represent different grades, which makes it easy to display and identification.
Changamoto ya Ubunifu: The most difficult part of this design project is to reflect the core selling points of the product on the design theme while maintaining the mystery, scarcity and exclusivity of it and, to show out the product and guide the consumers to understand and discover the story behind the product at the same time.
Utafiti: The most important condition to determine the quality and grade of wine is the natural environment of grape producing areas. It is easy to get homogenization when most of the similar products are expressed by drawing the scene of the local ecological environment. But an unexpected result might be come out while the consumers are lead to search and discover the story behind the product by themselves and the design itself needs to create some unexpected imagination actually.
Msukumo: Shangri-La means "the sun and moon in the heart" in Tibetan. Its unique geographical location and natural environment make it a desirable and mysterious holy land. There are many mysterious treasures worth exploring and discovering. The design is inspired by the "Treasure Map" in mysterious legends and adventure movies and, as we know that the more mysterious and rare the "treasure" is, the more it could inspire people to explore and search.
Muda wa Mradi: The design of the project began in Wuhan in June 2021 and was completed in Wuhan in August 2021. The project will be launched in China in October 2021.
Mtiririko wa Uendeshaji: Different figures and coordinates of the altitude are marked to maintain the mystery and exclusivity in the form of "altitude map", which could stimulate the users to explore and discover the secrets of the wine treasures, and promote the development and dissemination of resources of tourism and cultural as well.
Wanatimu: Creative Director: Xia Ling
Designer: Wang Yang
Haki za Picha: Creative Director: Xia Ling