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Yep Ufungashaji wa Bidhaa ya Kolajeni by Tiger Pan

Yep Ufungashaji wa Bidhaa ya Kolajeni by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Tuzo ya Dhahabu ya A' Design Award in Usanifu wa Ufungashaji Competition Category.


DhahabuUfungashaji· 2023

Yep Ufungashaji wa Bidhaa ya Kolajeni

by Tiger Pan

Client: By-Health Co., Ltd.

Tuzo ya Dhahabu ya A' Design Award Winner in Ufungashaji Category

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Verified Award Winner

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Colors

The Design

About Yep Ufungashaji wa Bidhaa ya Kolajeni

Yep ni ufungashaji uliobuniwa kwa ajili ya bidhaa ya kolajeni ya kunywewa. Sanduku la nje lina umbo la pembetatu, lililochaguliwa kudokeza uthabiti na nguvu. Sanduku limetengenezwa kwa unga wa karatasi, nyenzo inayoweza kurejelezwa, na sanduku la nje lina vipimo vya milimita 170 kwa milimita 100 kwa milimita 186. Ndani yake, kolajeni ya kunywewa imehifadhiwa katika chupa ya kioo. Lebo imechapishwa kwa karatasi nyembamba ya foili inayoonyesha ndani, ambayo inaipa mwonekano wa unyevunyevu na ubichi. Nembo ya rangi ya waridi inawasilisha ujana na uchangamfu. Mpangilio wa taarifa ulio wazi na mfumo wa mfululizo ulioungana husaidia wanunuzi kutambua bidhaa hiyo kutoka mbali.

The Recognition

About the Tuzo ya Dhahabu ya A' Design Award

Yep Ufungashaji wa Bidhaa ya Kolajeni ni mshindi wa Tuzo ya Dhahabu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya daraja la kwanza, ya ajabu na ya kuvutia. Washindi wa Dhahabu ni kazi bunifu mno, zenye maono makubwa na za kung'aa kwa umaridadi zinazoakisi kipaji, hekima na ustadi wa wabunifu wao. Yep Ufungashaji wa Bidhaa ya Kolajeni inatarajiwa kuwa uvumbuzi unaosifiwa sana, wa kuweka mielekeo na wa kihistoria unaoleta thamani isiyo na kifani. Muundo huu ulioshinda Tuzo ya Dhahabu ya A' Design Award ni mradi wa kustaajabisha na unaoheshimika unaonufaisha sana na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Yep Ufungashaji wa Bidhaa ya Kolajeni huzua hisia kali za hamu, huamsha shauku, huhimiza ubunifu na hutuvutia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
According to the brand owner, the brand is messy and disorderly, hoping to change the whole brand image for the best-selling brand Yes. The shape of the outer box is a triangle, which means the stability and strong strength of the product and consumer women. The pink and elastic logo conveys the touch of youth and vitality. In general, the new brand will bring Yes into the modern aesthetic society.
Dimensions & Packaging
Box, 170mm x100mm x186mm
Bottle, 90mm x30mm
Tags
collagen, pink, package, health, health products, Tiger Pan
Production Technology
A special recyclable material called paper pulp is used to made the box. Inside it, drinkable collagen is contained in glass bottle. An iconic collagen is printed on the label with the special transparent foil, which endows the label with a sense of moist and vigor on skin.
Design Challenge
They are fashionable and powerful in different ways and yet they also remain flexible and tenacious. So the brand is upgraded to echo with them.
Research
Byhealth is Chinese top 1 brand for health product. Yep is their specialized brand for collagen products for about 10 years. The brand system is, however, according to the brand owner, messy and disordered. We are commissioned to change the whole branding image for the well-sold brand Yep.
Inspiration
The inspiration comes from all different women figure from life. They keep an open heart and young mentality. They are fashionable and powerful in different ways and yet they also remain flexible and tenacious. So the brand is upgraded to echo with them.
Project Duration
The project lasts 3 months, designed in Shenzhen.
Operation Flow
How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes.
Team Members
Chief Designer: Tiger Pan
Illustrator: Ping Yi
Technical Support: Zhangkun Xie
Image Editing: Juanjuan Wu
Project Manager: Hua You
Image Credits
Tiger Pan

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