Lavazza Tiny Eco Mashine Ya Espresso by Florian Seidl

Lavazza Tiny Eco Mashine Ya Espresso by Florian Seidl is a highly esteemed winner of the very prestigious 2023 Tuzo ya Dhahabu ya A' Design Award in Usanifu wa Vifaa vya Nyumbani Competition Category.

DhahabuKifaa cha Nyumbani· 2023

Lavazza Tiny Eco Mashine Ya Espresso

by Florian Seidl

Client: Lavazza

Tuzo ya Dhahabu ya A' Design Award Winner in Kifaa cha Nyumbani Category

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Colors

The Design

About Lavazza Tiny Eco Mashine Ya Espresso

Lavazza inaendeleza dhamira yake ya uendelevu kwa kuzindua Tiny Eco, mashine ya kwanza ya kahawa iliyotengenezwa kwa plastiki iliyosindikwa na vibonge vya kahawa vinavyoweza kutengenezwa. Tathmini ya jumla ya mzunguko wa maisha, matumizi ya nishati na kiwango cha kelele vilikuwa vipengele muhimu katika mchakato wa ukuzaji wa bidhaa. Iliyoundwa kwa upendo mwingi nchini Italia, inasherehekea utambulisho wake wa Mediterania kwa kuzingatia maelezo, rangi na tamati. Sura hiyo imetengenezwa kutoka kwa ujazo wa kuingiliana ili kupunguza misa ya kuona. Ni rahisi na rahisi kutumia. Mguso mmoja tu na sekunde chache tu. Furahia!

The Recognition

About the Tuzo ya Dhahabu ya A' Design Award

Lavazza Tiny Eco Mashine Ya Espresso ni mshindi wa Tuzo ya Dhahabu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya daraja la kwanza, ya ajabu na ya kuvutia. Washindi wa Dhahabu ni kazi bunifu mno, zenye maono makubwa na za kung'aa kwa umaridadi zinazoakisi kipaji, hekima na ustadi wa wabunifu wao. Lavazza Tiny Eco Mashine Ya Espresso inatarajiwa kuwa uvumbuzi unaosifiwa sana, wa kuweka mielekeo na wa kihistoria unaoleta thamani isiyo na kifani. Muundo huu ulioshinda Tuzo ya Dhahabu ya A' Design Award ni mradi wa kustaajabisha na unaoheshimika unaonufaisha sana na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Lavazza Tiny Eco Mashine Ya Espresso huzua hisia kali za hamu, huamsha shauku, huhimiza ubunifu na hutuvutia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Lavazza continues its commitment to sustainability by launching its first machine made from recycled plastic. Tiny Eco is part of A Modo Mio, a system offering compostable caps. Life cycle assessment, energy consumption, and noise level were important in the development process. Designed with love by Lavazza in Italy it celebrates its Mediterranean identity with attention to detail, colour and finishes. All surfaces and details are precisely controlled to achieve a coherent design.
Dimensions & Packaging: Dimensions 139mm x 260mm x 270mm
Weight 2,7kg
Power 1450W, Voltage 220-240, Frequency 50-60 Hz
Energy Efficiency Rating A PLUS
Removable parts are dishwasher safe.
It comes nicely boxed in a recycled cardboard along with a Quick Start Guide and a more detailed instruction booklet.
Tags: Lavazza, coffee, espresso, recycled plastic, sustainable packaging
Production Technology: main shell, cup rest: injection moulded plastic (ABS), finishing textured/glossy, use of recycled plastic up to 61% (depending on colour)
water tank: injection moulded plastic (SAN)
logo: pad printed
feet, UI: silicone rubber
Design Challenge: Tiny Eco has just been launched and is replacing a successful product. It is the smallest member of the A Modo Mio range. It is the baby of the family and an entry level product. Easily accessible and priced competitively. But definitely not cheap. The design has a lot of personality, is well executed, and builds on the existing Lavazza form language. It manages the use of recycled plastic while maintaining the same high standard for aesthetics and perceived quality.
Research: Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration: Tiny Eco has a compact footprint and is easy to read and use. The overall shape is well structured and separated into two intersecting volumes to reduce visual mass and evoke a sense of stability and purpose. While the elegant, sinuous front is colourful the rear remains black supporting the easily accessible water tank and showing glossy Lavazza logos on the sides. The frontal pattern repeats the typical horizontal theme present on Lavazza products.
Project Duration: The project was designed in Turin, Italy. The complete product development from initial concept to final product took about two years.
Operation Flow: Lavazza Tiny Eco is simple and easy to set up and use. The transparent water tank is giving immediate visual feedback, so you will know when to refill. The cup rest can be removed for tall cups and smaller cups remain closer to the spout. This reduces splashes and benefits coffee temperature and crema. The backlit Stop and Go button, emphasized visually by its shape, is placed prominently on top and lets you choose how much coffee you want. Only a few seconds and just one touch. Enjoy!
Patents: design patent/registered design
Image Credits: Lavazza