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Una Luna Collection Ufungashaji wa Peremende by Olha Takhtarova

Una Luna Collection Ufungashaji wa Peremende by Olha Takhtarova is a highly esteemed winner of the very prestigious 2023 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.


FedhaUfungashaji· 2023

Una Luna Collection Ufungashaji wa Peremende

by Olha Takhtarova

Client: Sot B&d

Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category

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Verified Award Winner

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Colors

The Design

About Una Luna Collection Ufungashaji wa Peremende

Una Luna ni muundo wa ufungashaji kwa ajili ya mkusanyiko wa chokoleti zilizojazwa likeri. Kila peremende imejazwa mchanganyiko wa likeri, imefunikwa kwa ganda jembamba la sukari na kuchovywa katika chokoleti nyeusi ya Kiitaliano. Ufungashaji huu unaepuka picha za viungo. Badala yake, kila ladha inaonyeshwa kupitia mipigo ya brashi ya kidhahania na rangi. Sanduku limechapishwa kwa rangi kamili kwenye kadibodi, likiwa na unakshi wa karatasi ya dhahabu na vanishi maalum juu ya michoro. Mandhari nyeusi inazungushia mipigo yenye rangi angavu na kuunganisha mkusanyiko huo katika mstari mmoja.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Una Luna Collection Ufungashaji wa Peremende ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Una Luna Collection Ufungashaji wa Peremende inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Una Luna Collection Ufungashaji wa Peremende ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Una Luna’s latest collection of chocolates is truly something special. Each piece of heavenly confection is infused with a unique liqueur blend, carefully encased in a thin sugar casing, and then dipped in Italian dark chocolate. With flavors ranging from horseradish tincture and honey to raspberry, orange, and cranberry, this collection offers something to tantalize every taste bud.
Dimensions & Packaging
The package consists of a shell and a base bottom.
Shell size 227mm x 83mm
Bottom base size 226mm x 82mm
Tags
Chocolate collection, Chocolate, Chocolate packaging, Alcohol, Liquor candy
Production Technology
Production technology for packaging liquor candies Una Luna, includes full-color printing on cardboard with the addition of embossing gold foil and the use of selective varnish, in those areas where the illustration is located
Design Challenge
The new bright design bypasses design conventions and artistically expresses the essence of each flavor of Una Luna chocolate candies.
Research
The designer departed from the customary practice of conveying taste through the image of ingredients on the package. The designer decided to convey not the taste as such, but the energy behind each flavor. For example, in Khrenovukha, the taste of horseradish tincture with honey and lemon was conveyed in a swirl of green-blue-yellow strokes. Malynıvka, a tincture on raspberries, bloomed with bright pink strokes. Tsytrynıvka tincture on oranges – bursting with bright hot oranges. Jyravlynıvka tincture on cranberries – scattered in a firework of blue-red splashes.
Inspiration
Alcoholic candies are most often made on the basis of liquor. This is a strong drink that is infused with fragrant herbs, seeds, and fruits and with the addition of essential oils.
Candies with alcohol have a subtle aroma and a spicy aftertaste.
The packaging design is inspired by the combination of new flavors and colors. Each flavor is abstractly represented in the form of unexpected strokes and brush strokes – a real work of art.
Project Duration
June 2022 - October 2022.
Ukraine
Operation Flow
The use of a black background, framing the elements with gold foil and selective varnish helps to visually highlight the bright touches and unite each flavor in a single line.
Image Credits
Illustration by Olha Takhtarova

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