Inspiration Season Kazi Kuu: Bango by Chunyang Wang and Qianqian Yao

Inspiration Season Kazi Kuu: Bango by Chunyang Wang and Qianqian Yao is a highly esteemed winner of the very prestigious 2023 Tuzo ya Shaba ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.

ShabaMchoro· 2023

Inspiration Season Kazi Kuu: Bango

by Chunyang Wang and Qianqian Yao

Client: Hangzhou Loft49

Tuzo ya Shaba ya A' Design Award Winner in Mchoro Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Inspiration Season Kazi Kuu: Bango

Maandishi ya Kitabu: Msimu wa Msukumo ni muundo mkuu wa kuona kwa jukwaa la ubunifu lililofanyika katika hifadhi ya ubunifu ya mjini Hangzhou. Hifadhi hiyo iligeuzwa kutoka kiwanda cha zamani cha nyuzi za kemikali, na uzi wa sufu wa buluu ulichaguliwa kuunganisha wakati uliopita na wa sasa wa majengo hayo. Bango tuli lina vipimo vya milimita 841 kwa 594, huku bango la mwendo likidumu kwa sekunde kumi katika mpangilio wa wima. Sufu halisi iliyoning'inia ilipigwa picha kwa ubora wa 4K kwa kutumia kamera na reli za kuteleza, kisha ikahaririwa, ikapangwa rangi na kuunganishwa. Mtikisiko wa uzi unaonyesha wakati wa msukumo wa kibunifu.

The Recognition

About the Tuzo ya Shaba ya A' Design Award

Inspiration Season Kazi Kuu: Bango ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Inspiration Season Kazi Kuu: Bango inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Inspiration Season Kazi Kuu: Bango hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: “Inspiration Season” is the first large-scale design forum activity held by Hangzhou Loft49. Over 50 years Loft49 has been transformed from an old chemical fiber factory into an urban creative design park.Through several years of demolition and restoration, Loft49 was renewed. To commemorate this history, the author chose wool as the inspiration for this design. The past and the present of the factory building are connected by yarn. It has brought new ideas to the forum activities of the "Inspir
Dimensions & Packaging: Poster : 841*594mm, Motion poster : 9:16 MOV Time:10 second
Tags: Dynamic Poster, Live Filming, Culture of Factory Renovation, Expression of Inspiration
Production Technology: 1.The poster was shot with Blackmagic and slide rails in 4K vertical screen.2. Post-effect processing, image pick-up, color matching and composition challenges were carried out.3. Combine the moving picture with the graphic design to output the final static poster and dynamic poster
Design Challenge: The biggest challenge is how to give the content of the dynamic shooting more a sense of graphic design.
Research: Modern dynamic image technology is becoming more and more popular, which has a great impact on graphic design.People need to think about how static content fuses with dynamic images.Through the combination of film and graphic design images to find more interesting poster forms and try to break through the boundaries of graphic design. The forum received a lot of positive feedback，which triggered everyone's thinking about graphic design and dynamic design. It brings a new possibility to dynamic graphic design.
Inspiration: Posters are divided into static and dynamic forms.After actually photographing the real scene space where the wool is hanging, the technology processing is done.Converts the poster to a static state.The blue wool represents the factory of the past and the future of the place.Because Loft49's architectural spatiality is a feature, the dynamic part emphasizes the three-dimensional sense of space composed of wool.The shaking of the wool expresses the moment of inspiration.
Project Duration: Created in Hangzhou China in August 2022
Operation Flow: The first thing you see is the rotation of several lines in the picture, which is transformed into a flat poster in a sudden jerk. In the process, people will see the blue wool, sense of space, sudden surprise, and finally reveal the content. The overall flow allows visiters to understand the meaning of the picture and generate inner associations and inspiration.
Team Members: Chunyang Wang
Qianqian Yao