Muundo Waggner Coffee Ufungaji wa Kahawa na Wallrus Design Studio ni mshindi mashuhuri wa tuzo ya kifahari ya 2023 Tuzo ya Chuma ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
ChumaUfungashaji· 2023
Waggner Coffee Ufungaji wa Kahawa
Mteja: Wallrus Design Studio
Mshindi wa Tuzo ya Chuma ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #151041Muundo
Kuhusu Waggner Coffee Ufungaji wa Kahawa
Waggner Coffee ni muundo wa ufungaji kwa chapa ya kahawa ya Kijerumani. Mfuko huo umepambwa kwa madirisha ya mbao ya Kijerumani ya zamani, yaliyochorwa kwa mtindo wa mistari, huku alama ya chapa ikiwekwa katikati. Alama hiyo inaonyesha kulungu akiwa amekaa nyumbani mwake akinywa kahawa, huku kukiwa na mwanga nyuma yake, ikiwa ni rejea kwa watu wanaokesha usiku na kunywa kahawa. Muundo huu umechapishwa kwa mbinu ya rotogravure kwenye mfuko wa kahawa uliofunikwa kwa chuma (metalized) wenye vipimo vya milimita 100 kwa 70 kwa 280. Lengo ni kufanya chapa hiyo kutambulika kwa urahisi kwenye rafu ya duka iliyojaa bidhaa nyingi.
Utambuzi
Kuhusu Tuzo ya Chuma ya A' Design Award
Waggner Coffee Ufungaji wa Kahawa ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Waggner Coffee Ufungaji wa Kahawa inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Waggner Coffee Ufungaji wa Kahawa inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- The main design idea was based on the function of coffee. Waggner is a German brand. Coffee consumers are those who use coffee to meet their body's caffeine needs. Most of them stay up at night for work and sleep less hours. The brand logo shows a deer sitting in its house drinking coffee with a light on behind it. Using this idea and drawing old German wooden windows, Waggner's packaging design was formed.
- Vipimo na Ufungashaji
- Width 100 mm x Depth 70 mm x Height 280 mm
- Lebo
- Coffee, Packaging, German product, Wallrus
- Teknolojia ya Uzalishaji
- This product is rotogravure-printing on metalized coffee pouch.
- Changamoto ya Ubunifu
- Attention to the origin of the brand and the use of familiar forms for the packaging audience
- Utafiti
- Examining familiar elements for audiences and consumers and presenting a questionnaire to consumers to find their insights on the way and reasons for coffee consumption.
- Msukumo
- Most of the coffee packages are simple and only the brand name is placed on them, which makes their designs repetitive on the store shelf. The consumer needs more than a name or brand. The design of Wagner packaging attracts the viewer's eye and is easily distinguishable on the shelf.
- Muda wa Mradi
- The project started in January 20221 in Iran and finished in April 2021 in Iran.
- Mtiririko wa Uendeshaji
- This design on the shelf is well distinguished from other products and impresses the consumers and establishes an emotional connection with them.
- Hataza
- Mockup: Wallrus Design Studio
- Wanatimu
- Creative Director: Matin Mirzaei
- Haki za Picha
- Mockup: Wallrus Design Studio
Imedhaminiwa
Gundua Zaidi ya Designers.org
Gundua bidhaa, huduma na fursa kutoka kwa washirika wetu wa matangazo.
Zaidi ya Kuchunguza
Miundo Inayohusiana
Chunguza miundo zaidi iliyoshinda tuzo kutoka kategoria hiyo hiyo, iliyochaguliwa kwa ubora.
