Siviano Mvinyo Ya Kiitaliano by Valerii Sumilov is a highly esteemed winner of the very prestigious 2023 Tuzo ya Shaba ya A' Design Award in Usanifu wa Ufungashaji Competition Category.
ShabaUfungashaji· 2023
Siviano Mvinyo Ya Kiitaliano
Client: Shumi Love Design
Tuzo ya Shaba ya A' Design Award Winner in Ufungashaji Category
Verified Award Winner
Verify Award Status for #151378The Design
About Siviano Mvinyo Ya Kiitaliano
Kazi hii imehamasishwa na Italia na kila kitu kuhusu Italia: mipira yake ya kinyago, mafumbo yake, jamii zake za siri, koo zake na utamaduni wake tajiri. Ubunifu huo ulilenga kuakisi fumbo, fumbo, na matamanio matakatifu. Kwa kununua divai hii, mtumiaji hununua tiketi ya kuingia kwa jamii yenye upendeleo, kwa utaratibu wa siri, mlango ambao ni kwa wachache waliochaguliwa tu. Lebo imetengenezwa kwa umbo changamano asilia. Lafudhi huhamishiwa kulia ili kuvutia umakini zaidi na asymmetry yake. Hii inatoa aesthetics zaidi na mystique kwa dhana nzima ya kubuni.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Siviano Mvinyo Ya Kiitaliano ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Siviano Mvinyo Ya Kiitaliano inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Siviano Mvinyo Ya Kiitaliano hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The overriding task for the agency in this project was the creation of an integral image that would reflect the light and elegant feel of the product, and identify the drink’s region of origin.
The unique Italian spirit is contained within every drop of this wine, and that’s exactly what was required to embody in the packaging design. - Dimensions & Packaging
- Label: 86 mm X 145 mm. Paper: Vergé White
- Tags
- italian, wine, siviano
- Production Technology
- Brand concept development, trade mark design, package design. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer. Paper: Velmart White. Post-print: gold stamping, embossing, tactile varnish
- Design Challenge
- The production process for the label involves additional printing and post-printing techniques that emphasize certain elements and make the overall composition more expressive. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer, and on the shelf, the product will draw the attention of the most sophisticated connoisseurs of classic Italian wines.
- Research
- We did market research on the competitive shelf. As a result of the research it became clear to us that Italian wines are not only about style, breed and brevity. But also mood, atmosphere, a special "feeling" - feeling and passion. That is what we tried to reflect in the design.
- Inspiration
- The solution presented confirms in general lines the traditions of Italian wine packaging, while also carrying certain details that lend the composition a modern and fresh feel. First thing to note is the strict and minimalistic central piece, which serves as a kind of foundation for the more expressive elements located in the upper part of the label respectively.
- Project Duration
- The project started in november 2022 in Italy. The product is intended for the European and U.S. markets.
- Operation Flow
- The label has a unique form: artistic die-cutting of complex shape is performed. Part of the label is shaped. At the same time, the other part of the label is cut through. A powerful center of attraction is formed. This serves to draw attention to the manufacturer's brand and increases the status of the product.
- Patents
- Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023 - Team Members
- Creative & Design Director: Valerii Sumilov, Designer: Valerii Sumilov and Visualizer: Maxim Kulikov
- Image Credits
- Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
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