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Neev Kifurushi cha Aiskrimu by Mohsen Koofiani

Neev Kifurushi cha Aiskrimu by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Tuzo ya Chuma ya A' Design Award in Usanifu wa Ufungashaji Competition Category.


ChumaUfungashaji· 2024

Neev Kifurushi cha Aiskrimu

by Mohsen Koofiani

Client: Neev

Tuzo ya Chuma ya A' Design Award Winner in Ufungashaji Category

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Colors

The Design

About Neev Kifurushi cha Aiskrimu

Katika muundo huu, ambao umepewa jina kwa kutumia mbinu za kimuziki, imejaribiwa kuoanisha michoro kwenye kifurushi na jina la kila bidhaa. Michoro imechorwa kwa njia rahisi kwa mbinu nzuri na rangi mbalimbali kulingana na ladha ya kila aiskrimu. Katika muundo wa kifurushi hiki, mwingiliano kati ya muziki na ladha za aiskrimu umeundwa. Lengo la kifurushi hiki ni kuchanganya hisia tofauti za kusikiliza muziki na kula aiskrimu. Kwa hivyo, unaweza kutaka kupata uzoefu huu na kusikiliza kipande cha muziki chenye mada sawa unapokula aiskrimu.

The Recognition

About the Tuzo ya Chuma ya A' Design Award

Neev Kifurushi cha Aiskrimu ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Neev Kifurushi cha Aiskrimu inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Neev Kifurushi cha Aiskrimu inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In this design, the name of each product is compatible with the illustration on the packaging, such as solo, duette & … . Eye-catching illustrations with special techniques and various colors are other features of this packaging. These things create focus and visually the viewer's eye remains fixed and curious. Another feature of the package is the focus on the music and the musician.
Dimensions & Packaging
Capacity: 170 ml
Mouth: 80mm
Depth: 62mm
Tags
Ice cream Package, Ice cream, Music, Neev, Vanilla Ice cream, Chocolate ice cream, Tropical ice cream
Production Technology
Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Design Challenge
Using different ways to show excitement is a challenge for every designer. In this packaging, an attempt has been made to use a design that is not related to food and to connect the tempting world of edibles with another tempting world, and that is music that has reached a spiritual interaction with ice cream.
Research
Behavioral examination, etc
Inspiration
The inspiration for this design is music. A song has different effects in different parts. This is also the case in the enjoyment of eating ice cream. Tastes and feelings are like musical notes and have different effects depending on the environment and place.
Project Duration
The project started in October 2022 and finished in April 0223 in Shiraz, Iran
Operation Flow
The relationship between excitement in listening to music and eating ice cream. This is an interaction. Different feelings when listening to music are like the excitement of eating ice cream. The pleasure of each represents the feeling we need at the moment, and having each at the same moment balances the inner state and gives a good feeling. During the design of each of the designs, the designer listened to the same style of music and familiarized himself with the same topic so that he could coordinate the illustration with the music.
Image Credits
Illustrator / Creator: Mohsen Koofiani

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