Muundo Shede Spirit Oriental Wisdom Ufungashaji wa Vinywaji Vikali na Songbai Wang, Yao Wu and Xuan’ang Pu ni mshindi mashuhuri wa tuzo ya kifahari ya 2024 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
FedhaUfungashaji· 2024
Shede Spirit Oriental Wisdom Ufungashaji wa Vinywaji Vikali
na Songbai Wang, Yao Wu and Xuan’ang Pu
Mteja: Shede Spirits Co., Ltd
Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #152685Muundo
Kuhusu Shede Spirit Oriental Wisdom Ufungashaji wa Vinywaji Vikali
Shede Spirit Oriental Wisdom ni sanduku la zawadi lililoundwa kwa ajili ya bidhaa ya vinywaji vikali vya Kichina. Muundo huu unaunganisha chapa hii na Weiqi, mchezo wa ubao unaojulikana pia kama Go. Chupa za vinywaji vikali zimeundwa kwa umbo la mawe meusi na meupe ya Weiqi, na maumbo yake ya mviringo ni rahisi kushika. Kufungua sanduku kunaonyesha mchezo wa kale wa Weiqi ulioonyeshwa kwa mfumo wa picha. Bakuli za mawe ya Weiqi na ubao wa Weiqi vimejumuishwa, hivyo mchezo unaweza kuchezwa wakati vinywaji vikali vinafurahiwa. Sanduku limetengenezwa kwa bodi ya karatasi ya kraft yenye mikunjo ili kupunguza upotevu wa malighafi.
Utambuzi
Kuhusu Tuzo ya Fedha ya A' Design Award
Shede Spirit Oriental Wisdom Ufungashaji wa Vinywaji Vikali ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Shede Spirit Oriental Wisdom Ufungashaji wa Vinywaji Vikali inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Shede Spirit Oriental Wisdom Ufungashaji wa Vinywaji Vikali ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- The cultural and creative spirits product launched by Shede comes in a gift box themed on the association between the brand connotation of Shede Spirits and the culture of Weiqi, also called Go. This packaging design aims to carry forward Chinese wisdom, and to promote the cultural combo of Weiqi and spirits. Provided with the spirits bottles styled after Weiqi stones, complimentary Weiqi stone bowls and Weiqi board, users can play Weiqi with friends while savoring the spirits with relish.
- Vipimo na Ufungashaji
- 312mm*312mm*142mm
- Lebo
- Shede Spirits, Spirits Packaging, Weiqi Culture, Interactive Weiqi Game, Environmentally Friendly Materials
- Teknolojia ya Uzalishaji
- The kraft paper used to make this corrugated box is environmentally friendly, and conducive to reducing resource waste. Not only does this material selection add environmental values to the whole packaging, but it also puts social responsibility at the forefront of the design philosophy.
- Changamoto ya Ubunifu
- To externalize the cultural combo of Weiqi and spirits, this packaging sheds the stereotypical forms on the market. The spirits bottles, creatively modeled after black and white Weiqi stones, exude an air of Oriental elegance. The complimentary Weiqi stone bowls and Weiqi board add some playability to the box, allowing users to play Weiqi while enjoying the prime spirits. This approach offers users an emotionally interactive experience, which will in turn deepen their impression of the brand.
- Utafiti
- Rooted in traditional Chinese culture, Shede Spirits and Weiqi are the two gems of Chinese wisdom shining over years. The goal set for this design is to promote Oriental culture and appeal consumers to protect and experience the quintessence of Chinese culture. Moreover, this packaging design reveals the intrinsic association between Shede Spirits and Weiqi, helping upgrade this spirits product into a renowned one with profound cultural connotation whilst boosting the brand development strategy.
- Msukumo
- Shede Spirits and Weiqi are intimately related, although they are in different realms. One of the most important rules in playing Weiqi is focusing on the big picture, which requires exchanging small sacrifices for greater value. This mindset is consistent with the dialectical nexus between abnegation and obtainment, which is also the wisdom valued by Shede Spirits. Inspired by this association, the packaging fully incorporates the Weiqi game, endowing the product with unique cultural value.
- Muda wa Mradi
- The design and development of this project started in Chengdu, Sichuan Province, China, in September, 2022. It will be introduced to Chinese market in October, 2023.
- Mtiririko wa Uendeshaji
- When the box is opened, users will be greeted by a classic Weiqi game in a graphic form, brimming with a unique and culturally rich vibe. The spirits bottles are styled after black and white Weiqi stones, which are rounded, sleek, and therefore comfortable to hold. This box also comes with complimentary Weiqi stone bowls and Weiqi board, whereby users can play Weiqi and get a glimpse into its spiritual core over a glass of spirits.
- Wanatimu
- Songbai Wang,
Yao Wu,
Xuan’ang Pu
Imedhaminiwa
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