Muundo Smoothies Uigaji wa Nembo ya Chakula na Andromachi Kakava ni mshindi mashuhuri wa tuzo ya kifahari ya 2024 Tuzo ya Chuma ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
ChumaUfungashaji· 2024
Smoothies Uigaji wa Nembo ya Chakula
Mteja: ABC Design Communication
Mshindi wa Tuzo ya Chuma ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #152745Muundo
Kuhusu Smoothies Uigaji wa Nembo ya Chakula
Katika ulimwengu ambao daima uko katika mwendo na wakati ukiwa wa haraka, smoothies za Jean Paul Lab zinajibu kwa kuja katika vifurushi vya sita vilivyojaa furaha na ladha nzuri za kipekee. Waendesha baiskeli wanakuwa ishara ya uhuru. Katika misimu yote wanasonga kwa ujasiri bila kufuata kawaida, wakigundua njia zinazojaza maisha yao kwa raha, sawa na ladha iliyofichwa ndani ya smoothies. Ni wakati wa kujiachilia na kusafiri kwenye ulimwengu wa ajabu wa ladha za Jean Paul Lab ukifuata njia za raha.
Utambuzi
Kuhusu Tuzo ya Chuma ya A' Design Award
Smoothies Uigaji wa Nembo ya Chakula ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Smoothies Uigaji wa Nembo ya Chakula inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Smoothies Uigaji wa Nembo ya Chakula inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- The placement of Jean Paul Lab Smoothies in prominent places in the catering and bar areas even if they are not directly related to the consumer become a creative vehicle so that Baristas displaying them during the summer season increase sales, readability, as well as the branded demand of Smoothies Jean Paul Lab.
- Vipimo na Ufungashaji
- Label: Width 110mm x Height 160mm
- Lebo
- smoothies, jean paul lab, vintage, packaging
- Teknolojia ya Uzalishaji
- The visual rendering of Smoothies Jean Paul Lab
conquered the catering and Bar experts by gaining Brand recognition, prominent placement as well as branded demand from consumers, changing the data as a wholesale product. - Changamoto ya Ubunifu
- The challenge and objective for the creation of six packs of Jean Paul Lab Smoothies was to win over the baristas with their appearance, to be placed prominently in the store area and to create branded consumer demand. Jean Paul Lab Smoothies are wholesale and their location is usually in places not visible to the consumer.
- Utafiti
- Jean Paul Lab wanting to present a product that is usually not visible in the windows of bars or cafes, put this consideration to ABC design looking for a proposal that would bring it out of obscurity and place the smoothies outside the hidden shelves of the premises focus.
The solution was a subversive image, different from other competing products, attractive to the viewer and accepted by all, with humor and an emotional approach.
Cyclists, they were chosen to be the ambassadors of the flavors of Jean Paul Lab smoothies.
Cyclists unconventional, from another era, carefree, designed as engravings that playfully enjoy life, demystifying today's fast-paced life by proposing delightful moments with the taste of unique Jean Paul Lab smoothies. - Msukumo
- In order to achieve the goal, the packaging had to be designed based on an idea, so as to create an aesthetically appealing image.
The visual approach was based on the concept of the engraving with six different cyclists going to cool off and enjoy the six flavors of Jean Paul Lab Smoothies.
The figures - engravings - of men on bicycles amuse the viewer with their movement and aesthetics.
Common to the entire range are the stripes that create a visual play of movement with the different colors - Muda wa Mradi
- The project started in April 2020 in Athens and finished in July 2020 in Athens.
- Mtiririko wa Uendeshaji
- The vintage aesthetic of the packaging is complemented by the logo with the font that refers to the style of the 30s.
- Wanatimu
- George Ziakas
Costas Lakis
Imedhaminiwa
Gundua Zaidi ya Designers.org
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