Muundo Sheng Ming Yue Sanduku la Zawadi la Mikate ya Mwezi na Hu Wan, Li Jianpeng and Shi Xiaoxia ni mshindi mashuhuri wa tuzo ya kifahari ya 2024 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
ShabaUfungashaji· 2024
Sheng Ming Yue Sanduku la Zawadi la Mikate ya Mwezi
na Hu Wan, Li Jianpeng and Shi Xiaoxia
Mteja: Netease Yanxuan Trading Co. Ltd
Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #154809Muundo
Kuhusu Sheng Ming Yue Sanduku la Zawadi la Mikate ya Mwezi
Wakati wa Sikukuu ya Mwezi wa Kati, mikate ya mwezi hutolewa kama zawadi na kwa matumizi binafsi. Hata hivyo, kwa kuwa ufungaji unavyozidi kuwa wa kifahari na potovu, timu ilibuni kwa makusudi sanduku la zawadi la mikate ya mwezi lenye ukubwa mdogo na rafiki kwa mazingira. Sheng Ming Yue inaonyesha mwezi mwangavu unaochomoza juu ya bahari, ikieleza hamu ya watu wa Kichina ya kuungana tena na vitu vizuri, inahifadhi sifa za zawadi za ubora wa juu wakati ikiakisi ubora na kina cha utamaduni wa jadi wa Kichina. Lengo ni kutoa njia ya ubora wa juu na bei nafuu ya kusherehekea sikukuu wakati wa kukuza mtindo wa maisha endelevu.
Utambuzi
Kuhusu Tuzo ya Shaba ya A' Design Award
Sheng Ming Yue Sanduku la Zawadi la Mikate ya Mwezi ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Sheng Ming Yue Sanduku la Zawadi la Mikate ya Mwezi inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Sheng Ming Yue Sanduku la Zawadi la Mikate ya Mwezi hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- During the traditional Mid-Autumn Festival, consumers purchase mooncake gift boxes for gifting and personal consumption. However, as packaging becomes increasingly luxurious and wasteful, designers consciously designed a more compact and eco-friendly mooncake gift box. It maintains high-quality gifting properties while embodying the quality and depth of Chinese traditional culture. The goal is to offer a high quality and affordable way to celebrate the festival while promoting a sustainable lifestyle.
- Vipimo na Ufungashaji
- Width：200mm x Depth:110mm x Height：255mm
- Lebo
- Oriental Aesthetics, Package Design
- Teknolojia ya Uzalishaji
- As the gift box unfolds on both sides, a bright moon slowly rises with people's thoughts of reunion. The starry sky design makes one feel the insignificance of the individual and further enhances the longing for togetherness.
The combination of the Chinese folding fan and the bright moon highlights the festive atmosphere of the Mid-Autumn Festival and showcases traditional Chinese culture. - Changamoto ya Ubunifu
- The structure has always been the biggest challenge in presenting the overall effect. To create a feeling of the rising moon when the folding fan is opened with the box, while ensuring the stability and rationality of the connection between the paper fan and the box to maximize the use of space inside the box, higher requirements have been proposed. After structural verification and three rounds of prototype testing, the team have found the current structural solution.
- Utafiti
- Due to the intense competition in the Mid-Autumn mooncake gift box market, more and more products are adding luxurious decorations and additional gifts to increase competitiveness. However, in the face of excessive waste and neglect of the festival culture itself, designers hope to prioritize the sense of ritual and appropriate packaging by comparing multiple similar products. This approach encourages consumers to focus on the traditional meaning of the festival and the essence of life, free from distractions.
- Msukumo
- Inspired by the ancient poem "As the bright moon shines over the sea, From far away you share this moment with me", the design depicts a bright moon rising over the sea under the vast starry sky, expressing the Chinese people's yearning for reunion and beautiful things, as well as the emotions and artistic conception of missing distant relatives and friends on a quiet night.
- Muda wa Mradi
- The project started in May 2023 in Hangzhou and finished in August 2023 in Guangzhou, and was exhibited in September 2023.
- Mtiririko wa Uendeshaji
- The team established a creative concept and conducted structural research to achieve the desired effect. Simultaneously, designer began graphic design and explored several structural options before selecting the final box structure. Then applied the internal and external graphic design to the chosen structure. After three rounds of structural prototypes and two rounds of exterior design prototypes, design team confirmed the product.
- Wanatimu
- Hu Wan
Li Jianpeng
Shi xiaoxia - Haki za Picha
- Creative Director Hu Wan
Designer Li Jianpeng
Imedhaminiwa
Gundua Zaidi ya Designers.org
Gundua bidhaa, huduma na fursa kutoka kwa washirika wetu wa matangazo.
Zaidi ya Kuchunguza
Miundo Inayohusiana
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