Arts Fund Utambulisho wa Kuonekana na Zeyu Wu

Muundo Arts Fund Utambulisho wa Kuonekana na Zeyu Wu ni mshindi mashuhuri wa tuzo ya kifahari ya 2024 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.

FedhaMchoro· 2024

Arts Fund Utambulisho wa Kuonekana

na Zeyu Wu

Mteja: Yilin Wang

Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mchoro

93,335

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #157359

Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu Arts Fund Utambulisho wa Kuonekana

Arts Fund ni mfumo wa utambulisho wa kuonekana ulioundwa kwa ajili ya programu ya mafunzo ya vipaji vya usanifu wa wahusika. Usanifu huu unachanganya herufi CUZ na michoro ya kimapokeo ya opera ya Kichina. Vipengele vya Kichina vimewekwa pamoja na herufi za Kilatini ili kuonyesha mabadilishano ya kitamaduni kati ya Mashariki na Magharibi. Mfumo mzima wa muundo unafuata mtindo wa kimataifa wa Uswisi, ambao kisha unavunjwa na maumbo ya herufi za CUZ, na kutoa umbo lenye utendaji kazi na la kisasa-baadaye kwa wakati mmoja. Mfumo huu unatumika kwenye mabango, vipeperushi, kadi za mialiko na mabango ya matangazo. Lengo ni kushirikisha utamaduni wa opera ya Kichina na hadhira ya vijana.

Utambuzi

Kuhusu Tuzo ya Fedha ya A' Design Award

Arts Fund Utambulisho wa Kuonekana ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Arts Fund Utambulisho wa Kuonekana inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Arts Fund Utambulisho wa Kuonekana ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: This project is a visual system for the Communication University of Zhejiang for the China Arts Foundation's Character Design Talent Training Programme, combining CUZ with the traditional motifs of Chinese opera and combining Chinese elements with Latin letters to express the cultural exchange between East and West. The overall visual framework is built around a Swiss internationalist style, which is broken up by CUZ, making the design both functional and post-modern in its visual form.
Vipimo na Ufungashaji: The common specifications of posters are A1, A2, A3, etc. The size depends on the need, and can be made of paper, plastic, airbrush and other materials. Flyers are smaller in size, usually A4 or smaller, and are usually made of paper, which can be printed, photographed, airbrushed and other treatments. The specifications of invitations depend on the number of people to be invited and the content, such as postcard type, card type, etc. They are made of paper, plastic and other materials, and can be processed by printing, hot stamping, embossing and so on. The specification of banners depends on the length and usage, such as 1 metre, 2 metres, 3 metres, etc. They are usually made of fabric, and can be processed by printing, heat transfer and so on.
Lebo: regional culture，Tangible cultural heritage，Graphic design
Teknolojia ya Uzalishaji: The overall visual framework is built around a Swiss internationalist style through typography that is both functional and post-modern in form. The user can clearly identify the message of the poster from the text and experience the opera from the text and the operatic images.
Changamoto ya Ubunifu: The use of post-modern design forms of traditional culture in the innovation, forming a very unique visual style, so that it is clearly differentiated from other activities of the main visual, appear more unique and artistic, so as to produce a unique visual charm, but also to better promote the brand.
Utafiti: Through a strong visual impact, the innovation of cultural redesign attracts the attention of more young people to opera, thus continuously creating a kind of propaganda for traditional culture.
Msukumo: The aim of the project is to better disseminate the traditional Chinese opera culture. We combine Chinese characters with Latin characters so that the posters can have a good communication, take Chinese opera culture out and show the world the charm of opera culture.
Muda wa Mradi: The project started in Hangzhou in February 2023 and will end in October 2023.
Mtiririko wa Uendeshaji: The clear message and unique visual format of the campaign's main visual attracted a large number of customers, who were very interested in the campaign, and a series of derivative products, i.e. practical and aesthetic in one, were unanimously well received by users.
Wanatimu: Chaonan Shen
Wen Zhang
Luyu Wang
Yihan Zhang
Ke Xu