Feixi Grand View Bango by Feixi Digital Culture and Media is a highly esteemed winner of the very prestigious 2024 Tuzo ya Chuma ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.
ChumaMchoro· 2024
Feixi Grand View Bango
by Feixi Digital Culture and Media
Client: Feixi Digital Culture and Media
Tuzo ya Chuma ya A' Design Award Winner in Mchoro Category
Verified Award Winner
Verify Award Status for #161167The Design
About Feixi Grand View Bango
Feixi Grand View ni bango lililoundwa kuonyesha maendeleo ya Wilaya ya Feixi katika Mkoa wa Anhui, Uchina. Bango hilo linaonyesha maendeleo ya kiuchumi, urithi wa kitamaduni, jiografia na maisha ya kienyeji kutoka mitazamo kadhaa. Picha za hali ya juu za eneo hilo huunda kipengele kikuu cha kuona, na vipengele vya mistari huongoza jicho kupitia muundo mzuri uliopangwa kwa ukamilifu. Mpangilio wa rangi moja wenye tani za upinde wa mvua huongeza kina kwenye picha hizo. Maandishi yamepangwa kwa usomaji wazi. Kipimo cha bango ni milimita 297 kwa 210. Bango hili lilionyeshwa kwenye vyombo vya habari vya mtandaoni na nje, ikiwa ni pamoja na matangazo kwenye vituo vya mabasi katika Wilaya ya Feixi.
The Recognition
About the Tuzo ya Chuma ya A' Design Award
Feixi Grand View Bango ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Feixi Grand View Bango inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Feixi Grand View Bango inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Feixi Grand View is plotting a grand blueprint, a poster designed to show the advances made by Feixi County in recent years, highlighting its unique history and culture to foster a stronger bond with the community and enhance the local positive identity. The compact layout and an extensive use of line elements enhance the visual impact and flow of the display.
- Dimensions & Packaging
- 297mmX210mm
- Tags
- Poster, Propaganda, Region, Culture, Economy, Comprehensiveness
- Production Technology
- An advanced image editing software is used for the layout design to guarantee a distinct visual hierarchy. Local HD images are chosen as the primary visual component, and the text is precisely arranged and typeset using typography software to ensure the clarity and efficiency of information transmission.
- Design Challenge
- The key challenge in this poster design lies in making a breakthrough in design without compromising the regional characteristics to differentiate itself in a homogeneous competition. The project team unconventionally uses a mono-color scheme with gradient hues to add image depth, a strategy aimed at readily capturing the public attention and leaving a lasting impression.
- Research
- Feixi County, ranked among the top 100 counties nationwide in respect of overall strength and the standing as the first county-level administrative region in Anhui Province with an annual output value hitting RMB 100 billion, has established itself as an appealing tourist destination and industrial hub. With a focus on NEVs as the pillar industry, Feixi has played a pivotal role in developing a full-scale industry chain closed-loop ecosystem.
- Inspiration
- Multiple perspectives are required to get the panoramic view of a region, for example, an insightful view of economic progress, cultural legacy, geographical setting, society, and humanities. Hence, the guideline underlying this visual design endeavor is to unveil the recent accomplishments in development of Feixi County and its extensive historical and cultural background from diverse perspectives.
- Project Duration
- The project kicked off on December 2023 in Feixi, wrapped up on January 2024 in Feixi, and posters were placed in March 2024 on outdoor and offline platforms, including bus stop ads in Feixi County.
- Operation Flow
- The final version of poster is placed to online and physical media platforms for public exposures, the key design elements, such as the layout representing the new energy automobile industry, are seamlessly connected to the highlighted title "Feixi", and other design features stand oout in a similar manner, along with additional elements. These components mark a significant milestone in the effective dissemination of information and building branding identity.
- Team Members
- Creative Director: Liu Xinguang
Executive Director: Wei Wei
Designers: Wang Lei, Sun Hong, Xing Luyan, Zhao Chenyu
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