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Al Mar Suites Nembo by Anna Paula Martinelli

Al Mar Suites Nembo by Anna Paula Martinelli is a highly esteemed winner of the very prestigious 2025 Tuzo ya Chuma ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.


ChumaMchoro· 2025

Al Mar Suites Nembo

by Anna Paula Martinelli

Client: Anna Martinelli

Tuzo ya Chuma ya A' Design Award Winner in Mchoro Category

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Verified Award Winner

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Colors

The Design

About Al Mar Suites Nembo

Nembo ya Al Mar Suites kimsingi inahusu uendelevu, ukisasa na urahisi wa hoteli hii ya butiki iliyoko Brazili. Mistari iliyo moja kwa moja na ya kisasa inafanana na usanifu wa jengo la hoteli, na ikichanganywa na muundo wa kikaboni unaorejelea mawimbi ya bahari, nembo hii ni safi, ya moja kwa moja na inawasilisha kwa ufanisi hisia ya utulivu na uepesi wa ufukwe huu wa Brazili. Rangi ya mchanga pia ilichaguliwa kurejelea mazingira na kulingana na vipengele vyote vya mapambo na urembo vya hoteli.

The Recognition

About the Tuzo ya Chuma ya A' Design Award

Al Mar Suites Nembo ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Al Mar Suites Nembo inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Al Mar Suites Nembo inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Based on the concept of this sustainable boutique hotel in Brazil, the creation of its logo embraisses its main characteristics. The color refers to the beach, and also the feeling of comfort and simplicity of the inn. Combining the straight and simplified modern lines of the inn's architecture with the sea wave, makes the hotel's logo playful and youthful but still serious and contemporary. The main objective is to convey the feeling of finding new experiences and a high standard of quality.
Dimensions & Packaging
Logo Development, applicable to any material.
Tags
logo, graphic design, beach logo, brazilian logo, hotel, hotel logo
Production Technology
For this logo, everything started with a hand drawing, to understand the typography style created and whether the combination of straight lines would work with the wave design. After that, the design was vectorized and all the alignment and framing was adjusted so that the logo was completely symmetrical.
Design Challenge
The biggest challenge of this project was to create something that made sense within the context of the hotel’s location without actually knowing the city in which it is built. Being 2400 km away from the hotel, advanced research into the city and regional peculiarities was of great importance in uniting the hotel’s concept with its beach of origin.
Research
For this project, the research needed to be done online and with interviews with the hotel partners. It was also necessary to work with an analysis of the architectural project in progress, as well as items from the initial inspiration panel to create a unified communication throughout the structure. The creation was made with the active participation of the partners who were in Bahia. The main objective was to create a logo that was clean, with a modern look and yet with the beach atmosphere of the region.
Inspiration
The inspiration of this project was the sand and the calm waves of Praia do Forte, beach where the hotel is build. The modernity and simplicity of the hotel's architecture and decoration were also combined in the creation of the project.
Project Duration
The project started in january 2023 in Curitiba, for the hotel in Praia do Forte. The hotel opened in December 2023.
Operation Flow
The logo has a simple shape and is easy to apply. It can be used in countless ways and easily understood by the public.
Team Members
Anna Martinelli
Image Credits
Photos Al Mar Suites

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