Grace Flow Protein Boost Kifungashio cha Chupa ya Kinywaji by Jeff Wu is a highly esteemed winner of the very prestigious 2025 Tuzo ya Shaba ya A' Design Award in Usanifu wa Ufungashaji Competition Category.
ShabaUfungashaji· 2025
Grace Flow Protein Boost Kifungashio cha Chupa ya Kinywaji
by Jeff Wu
Tuzo ya Shaba ya A' Design Award Winner in Ufungashaji Category
Verified Award Winner
Verify Award Status for #164480The Design
About Grace Flow Protein Boost Kifungashio cha Chupa ya Kinywaji
Grace Flow Protein Boost ni muundo wa kifungashio cha chupa kwa ajili ya kinywaji chenye protini nyingi kinachofanya kazi maalum, kinacholengwa kwa vijana wapenda mazoezi ya viungo. Protini ya kimiminika inaweza kufunguliwa na kunywewa mara moja, bila hitaji la kuchanganya kama ilivyo kwa unga wa protini. Kipengele kikuu cha kuona kinaunganisha herufi ya Kichina yenye maana ya "baridi" (cool) na jina la chapa lililoandikwa kwa herufi za Kilatini, ambapo herufi hizo mbili zinashiriki mistari ya pamoja. Shingo ya chupa imeundwa kama mpini, na tofauti za rangi zinaonyesha ladha mbalimbali. Chupa imetengenezwa kwa PET kwa njia ya kunyoosha na kupuliza (stretch blow molding), na kifuniko cha filamu ya rangi ya metali kinachopungua kwa joto (heat shrink film) kinafunika mwili mzima wa chupa.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Grace Flow Protein Boost Kifungashio cha Chupa ya Kinywaji ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Grace Flow Protein Boost Kifungashio cha Chupa ya Kinywaji inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Grace Flow Protein Boost Kifungashio cha Chupa ya Kinywaji hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
- Dimensions & Packaging
- 1/2length：186.35mm
surface area：28725mm2
stability angle：18.67°
gravity center：69.4mm - Tags
- GraceFlow Protein Boost
- Production Technology
- Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form. - Design Challenge
- This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence. - Research
- Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
- Inspiration
- For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted. - Project Duration
- The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
- Operation Flow
- Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
- Team Members
- Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li - Image Credits
- Design agency:Beijing Perfect Point Design
Design Director：Jeff Wu
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