Fun Community Project Utambulisho wa Kuona wa Tukio by Meng Shenhui

Fun Community Project Utambulisho wa Kuona wa Tukio by Meng Shenhui is a highly esteemed winner of the very prestigious 2025 Tuzo ya Fedha ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.

FedhaMchoro· 2025

Fun Community Project Utambulisho wa Kuona wa Tukio

by Meng Shenhui

Client: Shenzhen Chengmei Culture Communication Co., Ltd

Tuzo ya Fedha ya A' Design Award Winner in Mchoro Category

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Verified Award Winner

Verify Award Status for #164645

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Fun Community Project Utambulisho wa Kuona wa Tukio

Fun Community Project ni utambulisho wa kuona wa tukio la sanaa ya umma lililofanyika Shenzhen. Muundo huu unatumia taipografia ya kuchangamsha, michoro ya kisanaa ya dhahania na rangi angavu za mabadiliko ya taratibu. Michoro sita ya dhahania inarejelea vipande sita vya sanaa ya umma vilivyoonyeshwa kwenye tukio hilo. Utambulisho huu unatumika kwenye mabango makubwa, machapisho, filamu za maputo, vitabu, mbao za maelezo ya kazi za sanaa na ujenzi wa mandhari. Mavazi, kofia na vishikizo vya funguo pia vinatengenezwa. Lengo ni kuunganisha sanaa na maisha ya jamii na kuwaalika wananchi kushiriki.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Fun Community Project Utambulisho wa Kuona wa Tukio ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Fun Community Project Utambulisho wa Kuona wa Tukio inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Fun Community Project Utambulisho wa Kuona wa Tukio ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This visual design utilizes interesting fonts, abstract artistic graphics combined with bright and warm colors to present the characteristics of the art event, as well as the trendy, fun, and joyful positioning of the activity. The strong visual tension can quickly attract the attention of the audience. The series of trendy material designs not only enhance interactivity but also strengthen the power of image communication.
Dimensions & Packaging: The material of the brand image of this activity is particularly large, which can not be summarized in a single size, printed into billboards, printing, balloon film, books, work introduction cards and scene construction, and the production of clothing, hats, key chains and other peripheral materials, which respectively have publicity value, use value and interaction.
Tags: Activities, Main Vision
Production Technology: Printed into billboards, printing, balloon films, books, work introduction boards and scene construction, and produced clothing, hats, key chains and other peripheral materials
Design Challenge: Event visual design should embody art, trends, and fun, integrating art seamlessly into community life, and connect with six artworks, enhancing the artistic sense with rich gradient colors, lively fonts to express fun, and the rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
Research: One of the key activities of the 2024 Shenzhen Design Week branch venue Qiaocheng Fang "Fun Community Public Art Project" has created several highlight projects in the Qiaocheng Fang park area, including a 600-meter urban corridor, a 150-meter urban guest table, and 6 public art pieces. The aim is to organically integrate art with community life and inject new vitality into community development with the power of art.
Inspiration: This visual design uses abstract artistic graphics to express the 6 public art pieces displayed in the event, enhances the artistic sense with rich gradient colors, and uses lively fonts to express fun. The rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
Project Duration: The project started in Shenzhen in February 2024 and was completed in Shenzhen in April 2024.
Operation Flow: This visually striking image helps to establish the brand recognition of the project so that the public can quickly recognise and remember it. Through visual design, the core values and emotions of the project are conveyed, with the establishment of an emotional connection with the public to enhance the sense of identity and belonging to the event and actively participate in it, and the public participates in the event by taking photos, sharing, etc. to increase the interactivity of the event.
Patents: Intellectual property rights：Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd
Image Credits: Example:Meng Shenhui